American Flowers Week is the advocacy, education and outreach campaign produced by Slow Flowers Society and slowflowers.com. Learn more at americanflowersweek.com, where you can download free graphics, social media badges, coloring sheets, photography, fact sheets and more resources.

I created the original domestic flower promotion campaign in 2015, choosing to launch during America’s Independence Day. Like everyone in the Slow Flowers Movement, I believe that we should be celebrating American-grown flowers all 52 weeks of the year. But by choosing to devote one full week to an awareness campaign, we can heighten the attention of this cause – both in the media and in the public. In its sixth year, American Flowers Week has gained significant momentum, generating more than 14.5 million impressions across social media platforms since its launch.

I encourage everyone involved in flower farming and floral design to use the #americanflowersweek hashtag to draw attention to the campaign.