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“ROOTS” AIFD Symposium Recap

AIFD’s spectacular 2022 National Symposium By Nita Robertson, AIFD, CFD Photo credit to AIFD® Official Photographer, Nico Alsemgeest “ROOTS,” the 2022 National Symposium of the American Institute of Floral Designers (AIFD), took place July 4-8, at the Caesars...

Red Twig Farm Focuses on Quality vs. Quantity

Red Twig Farm is a six-acre specialty cut flower and woody farm in New Albany/Johnstown Ohio. "We try to stay more of a niche farm focusing on our quality over volume,” says Lindsey McCullough. “We have dabbled in many flowers but decided it was best to focus on those...

Ecuador Update: Lasso cut fuel prices, protesters lift some blockades, but the economy still largely halted

Protests in Ecuador are still ongoing, but talks between president Guillermo Lasso and the indigenous association CONAIE  have started. Ecuadorian flower association Expoflores have been constantly sharing on Twitter the damages that protests and protesters have been...

How Farmgirl Flowers CEO Christina Stembel Built Her Startup

Learn more about CEO Christina Stembel from Farmgirl Flowers, and how she became a success. On an episode of Behind Her Empire, the founder and CEO of Farmgirl Flowers discusses growing up in rural Indiana, overseeing a company without investors, and finding creative...
Lavish Traveling Centerpiece

Lavish Traveling Centerpiece

Playing a bit of a trick on the eyes, floral designer Erik Witcraft, AIFD, creates a stunning oblong candle centerpiece for a wedding reception. While the lush design appears to be a collection of four individual arrangements, it is a single horizontal unit. Featuring Alexandra Farms’ spectacular peachy-pink ‘Miyabi’ Wabara Garden Roses, the design also comprises spray garden roses, ‘Green Ball’ Dianthus and pepperberry. READ MORE…

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Post-Wedding Brunch

Post-Wedding Brunch

The day after a huge wedding, it’s nice for everyone to mingle and catch up with a post-celebratory brunch. Watch as Erik demonstrates how he created a showstopper brunch buffet arrangement featuring flowers from Rio Roses perfect for such an occasion.

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Classic White Bridal Bouquet

Classic White Bridal Bouquet

Using wire rings, sparkling wired-crystal garland, the most incredible ‘Princess Miyuki’ garden roses from Alexandra farms and fragrant white peonies, Erik takes a classic style bridal bouquet and elevates it to a luscious modern sparkly bouquet.

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Dramatic Delphinium

Dramatic Delphinium

This hi-impact design features Pantone’s color of the year with Rio Roses products such as dark blue delphinium and beautiful yellow roses. Learn the tricks Erik uses as he creates structure and style with unexpected elements.

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Classic White Bridal Bouquet

Classic White Bridal Bouquet

Using wire rings, sparkling wired-crystal garland, the most incredible ‘Princess Miyuki’ garden roses from Alexandra farms and fragrant white peonies, Erik takes a classic style bridal bouquet and elevates it to a luscious modern sparkly bouquet.

read more
Post-wedding Brunch Buffet Design

Post-wedding Brunch Buffet Design

This innovative centerpiece idea offers beauty—and versatility—for buffet tables at all types of celebratory events. Created by Erik Witcraft, AIFD, CFD, and featuring flowers from Rio Roses/Equiflor, it’s perfect for any event, just imagine it for an Easter or Mother’s Day buffet!

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