Issue is Here!
Most Talked-about Florists of 2022
Stay Sharp – Tools of the Trade
Inspired Valentine’s Contest
Hand-tied Bouquet for Valentine’s Day
Dynamic New-convention Design
Retail Forecast for 2023
Valentine’s Day Profit Planner
Coming Events and More
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TikTok’s #flowertok provides an unmatched way to reach new flower-loving consumers while delivering more target audience, consumer trust and views than other social media apps. By Tonneli Grüetter From NYC to KC, it’s time for florists everywhere...
The top 10 most-talked-about florists of 2022 in FR’s floral community. By Tonneli Grüetter No. 10 Yassi Taheri Yassi Taheri Floral Design Tehran, Iran yassitaheri.com @yassifloraldesign There is an undeniable joy every florist feels in seeing...
Working for the religions and cultures already prevalent in your community can help increase revenues. By Andrew Joseph As a florist, you always the challenge of coming up with inventive ways to increase your revenues. There are larger displays, a...
This spectacular centerpiece offers consumers great value with the opportunity to refresh and transition it throughout the fall and winter seasons by changing out the fresh botanicals as the original ones fade. Floral design, photography, and text...
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Laura Dowling is an award-winning florist and designer known for her signature French garden-style flowers, spectacular wreaths and innovative floral decor. Dowling shares some tips and inspiration for creating gorgeous creative wreaths. Full...
Talented Ohio based florist Andrew Thomas takes a creative approach to the connection of nature and flowers. Thomas creates emotion with flowers in natural settings. He literally does a deep dive into this topic. Learn more about this amazing...
Pantone announced its 2023 color of the year, Viva Magenta. PANTONE 18-1750 Viva Magenta is a vibrant and nuanced shade of crimson red, drawing on both warm and cool tones. The color’s origins are grounded in nature with an electrifying hue that...
Get inspired by the magical holiday 'Winter Lights' outdoor installation in Burnaby, Canada. A fabulous group of floral designers has been working hard to bring holiday floral magic to Burnaby. A team of floral creatives created large scale eco...
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