Draw a single vertical line that points directly downward to a circle below it, for the focal area. What could be simpler and more straightforward? Read more to see this design that is as powerful and expressive as an exclamation point.
Read More
Every floral designer needs to know how to create a standing easel design that will serve the expressive needs of a memorial or funeral service with beauty, elegance, and dramatic impact. See how here…
Read More
Anyone who has entered a floral design competition or taken part in an in-person evaluation for a floral design credential knows that “flowers to wear” is a commonly tested category. Careful consideration of line and depth is the key to winning designs in this category. Read more here…
Read More
There are so many good reasons you might want to create a design with a strong horizontal line: for a spot in a client’s home, for example, or you might simply want to take advantage of the soothing, restful quality that horizontal lines bring to design. Learn More…
Read More
In this second installment of our series, I’ll explain a little more about how to use the “Sketch and Score Method” to prepare for design competitions and/or professional evaluations.
Read More
A “surprise package” is a regular component of floral design competitions. It also can be part of the testing and evaluation process for earning professional credentials.
Read More
