Flower field in Jessore Dhaka Tribune The florists, despite being skeptical about profits next year, are busy planting Rajanigandha (tuberose,) rose, gerbera, marigold (gada,) gladiolus, gypsy, and other varieties of flowers Florists in Jessore are worried that the upcoming 2020 may not reap adequate profits compared to this year, as the lingering effects of natural calamities (Cyclone Bulbul,) increasing use of plastic flowers, and cultivation of flowers in other districts may bring about losses. They usually earn the most during the first day of the new year, Pohela Falgun on February 13, Valentine’s Day on February 14, Language Movement Day on February 21, and National Victory Day on December 16. The florists, despite being skeptical about profits next year, are busy planting Rajanigandha (tuberose,) rose, gerbera, marigold (gada,) gladiolus, gypsy, and other varieties of flowers. Upon visiting several flower farms in Jhikargacha upazila’s Godkhali union, it was found that the abundant roses were covered in white sheets. Farmers said this is done to delay their blooming until they are eligible to be sold on those special occasions. February 13 and 14 are the busiest days for the florists, when Pohela Falgun and Valentine’s Day are celebrated respectively. Traders say the sale of flowers soars with the celebrations, especially on Valentine’s Day, as exchanging flowers among loved ones on these special days is a common ritual in the country. Aminul Islam, a florist and trader at Godkhali, has grown tuberose, rose, gerbera, marigold, and gladiolus on 16 bigha of land this year to meet the demands of February 2020. “Cyclone Bulbul hampered the proper blooming of my flowers,” he lamented. “In spite of that, I hope to recuperate my losses by next February,” Aminul added. Abdul Gaffar, another florist, harvested flowers on three bigha of land this year. Previously he […]
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Travis Rigby is a publisher and entrepreneur focused on growing the floral industry through media, data, and product innovation. With a journalism background from the University of Utah, he founded and led PosterGarden.com for 27 years before transitioning into floral publishing. Today, Travis is the publisher of Florists’ Review, one of the industry’s most historic and influential titles, which he relaunched in 2026 with a focus on rebuilding its audience and transforming it into a modern data-driven platform for advertisers and readers alike. At Florists' Review Media, he oversees a portfolio of floral brands including Florists’ Review, SuperFloral, Canadian Florist, Flora (UK), Australian Florist, and LivingFlowers.com.
