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On the Theme Articles

In Season: Tulips

By Nita Robertson, AIFD, CFD Common Name: tulip Botanical Name (Genus): Tulipa Family: Liliaceae (lily) Floral design by Irina Gurina The tulip is a bulbous spring-flowering plant. In the flower industry, it is sold both as a cut flower and in...

On the Theme – March 2020

And three become one! As Canadian Florist and Super Floral magazines merge with Florists’ Review. Every segment of the floral industry will have a singular trade publication with a broader, all-inclusive vision and message, serving the needs of everyone in the floral industry. Read more […]

On the Theme February 2020

Florists’ Review publisher Travis Rigby shares his thoughts on the current houseplant trend and why he thinks it is here to stay. [Read more …]

On The Theme – January 2020

Publisher Travis Rigby shares his thoughts for the upcoming year on how you look at things and yourself. Read on […]

On the Theme – March 2020

On the Theme – March 2020

And three become one! As Canadian Florist and Super Floral magazines merge with Florists’ Review. Every segment of the floral industry will have a singular trade publication with a broader, all-inclusive vision and message, serving the needs of everyone in the floral industry. Read more […]

On the Theme February 2020

On the Theme February 2020

Florists’ Review publisher Travis Rigby shares his thoughts on the current houseplant trend and why he thinks it is here to stay. [Read more …]

On The Theme – December

On The Theme – December

As the days grow shorter and colder, it’s a time for friends and family to come closer together. Check out the inspirational commentary from WildFlower.Media publisher Travis Rigby […]

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On The Theme – October

On The Theme – October

I love wine, wonderful food, a great location and interesting people, but for me, it’s not a party without the flowers! Read more of publisher Travis Rigby’s views on party work. […]

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On The Theme – October

On The Theme – October

I love wine, wonderful food, a great location and interesting people, but for me, it’s not a party without the flowers! Read more of publisher Travis Rigby’s views on party work. […]

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From the Publisher

From the Publisher

This is the fourth year of my short career so far in the floral world, and I’m finding that the best reward is building wonderful new friendships – with my team, our advertisers and, of course, many of our wonderful readers. Each of you, in your own ways, have taken me under your wing and taught me your corner of this industry, and I am forever grateful. […]

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From The Publisher

From The Publisher

One life is all we have, and we live it as we believe in living it. But to sacrifice what you are and to live without belief, that is a fate more terrible than dying.

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From the Publisher – Travis

From the Publisher – Travis

You’ve got to be one that, wherever you are, like a flower, you’ve got to blossom where you’re planted. You cannot eliminate darkness. You cannot banish it by cursing darkness. The only way to get rid of darkness is light, and to be the light yourself.

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On the Theme

On the Theme

As florists, you do so much for your communities every day. You help people celebrate holidays and family, you bring couples together in matrimony, you help the grieving mourn their losses and, sometimes, you even help “bad boys” get out of the doghouse! That’s why this issue of Florists’ Review is dedicated to you, your hard work and your creativity.

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