Volume 0% WATCH: As the coronavirus crisis continues, many couples are putting a pause on planning or cancelling their celebrations altogether. Shelley Steeves has more. Couples across the Maritimes are having to cancel their wedding plans due to the outbreak of COVID -19. Neville MacKay owns My Mother’s Bloomers flower shop in Halifax and said he has already had couples cancel their orders for weddings that were supposed to take place this spring and summer. He said it is impacting his business as well as others in the industry. “There is that whole systemic thing that now the growers have to throw the flowers away and they are not growing as many so we are having to worry about the next events coming along as well,” said MacKay. “It’s a little upsetting to postpone,” said Jessica Belliveau of Moncton, who said she was booked to be married in July. Last week, she said that she and her fiance decided to postpone their nuptials due to the pandemic. With the New Brunswick border closed to non-essential travel and the call for mandatory social distancing to help prevent the spread of the virus, she said that moving ahead with their plans just didn’t make sense. [ Sign up for our Health IQ newsletter for the latest coronavirus updates ] “We do have people that are coming from out of province as a well as out of the country and we definitely wanted those people to be there for our day,” said Belliveau. Meanwhile, MacKay is expecting to get more cancellations in the coming weeks as the wedding season approaches. He says he is working with couples who want to rebook to a later date and will provide a refund if requested. He that some people have questioned why he has chosen […]
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Travis Rigby is a publisher and entrepreneur focused on growing the floral industry through media, data, and product innovation. With a journalism background from the University of Utah, he founded and led PosterGarden.com for 27 years before transitioning into floral publishing. Today, Travis is the publisher of Florists’ Review, one of the industry’s most historic and influential titles, which he relaunched in 2026 with a focus on rebuilding its audience and transforming it into a modern data-driven platform for advertisers and readers alike. At Florists' Review Media, he oversees a portfolio of floral brands including Florists’ Review, SuperFloral, Canadian Florist, Flora (UK), Australian Florist, and LivingFlowers.com.
