Advertisement
florists review

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

Beyond the Bouquet

How florists are breaking the boundaries of personal flowers. By Molly Lucille Bridal bouquets...

Managing Mother’s Day

Make the most of this lucrative holiday. By Nita Robertson, AIFD Mother’s Day is just around the...

Remarkable Women in Floristry

Join Us in Celebrating International Women’s Day By Molly Lucille Every International Women’s...

“Where flowers bloom,

so does hope.”

Lady Bird Johnson

FTD

Our Free Newsletter

smithers-oasis
Alexander Farms 2024

Search Our Categories

proflora
contests

Let’s get social! Join our social communities.

videos
floral news
Color My World

Color My World

Systemic racism has become a topic of primary interest around the nation. As headlines blare news about racial disparities in the society at large, businesses everywhere are asking themselves two important questions: What inequities exist in our own organization, and how can we rectify them?

The problem with pretty floral face masks

The problem with pretty floral face masks

Kate Middleton in a fancy face mask (Getty) Now that we must all wear face masks, it is hardly surprising that they have started to become a fashion accessory. An Israeli jeweler has created a gold and diamond-encrusted mask that is said to be worth $1.5 million....

The Floral World is Changing

The Floral World is Changing

While the fundamentals to business success have not changed, the way people are shopping and buying fresh flowers has, and this has only accelerated in the current pandemic environment.

florists' review

For all the latest industry news, contest announcements, new product introductions and much more join our weekly newsletter club.

Your information is safe with us! We do not sell or trade our customer’s data with third parties.