We all need unique fashionable designs that the customer will love, and which can be finished quickly during a busy holiday. In this video clip Leanne creates a clever heart shaped Valentine’s Day arrangement perfect for a busy floral designer. The base can be created two weeks in advance, and the fresh flowers added at the last minute.

Travis Rigby is a publisher and entrepreneur focused on growing the floral industry through media, data, and product innovation. With a journalism background from the University of Utah, he founded and led PosterGarden.com for 27 years before transitioning into floral publishing. Today, Travis is the publisher of Florists’ Review, one of the industry’s most historic and influential titles, which he relaunched in 2026 with a focus on rebuilding its audience and transforming it into a modern data-driven platform for advertisers and readers alike. At Florists' Review Media, he oversees a portfolio of floral brands including Florists’ Review, SuperFloral, Canadian Florist, Flora (UK), Australian Florist, and LivingFlowers.com.

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