FR Team | Florists' Review

Fleurs de Villes’ Floral Couture Launches at 900 North Michigan Shops Featuring Chicago’s Top Luxury Florists

Posted by FR Team | Sep 23, 2019 | Floral Business News |

CHICAGO, USA – Stop and smell the roses at Fleurs de Villes ’ Floral Couture Installation 900...

From the Publisher

Posted by FR Team | Sep 18, 2019 | On the Theme |

This is the fourth year of my short career so far in the floral world, and I’m finding that the best reward is building wonderful new friendships – with my team, our advertisers and, of course, many of our wonderful readers. Each of you, in your own ways, have taken me under your wing and taught me your corner of this industry, and I am forever grateful. […]

Preventing Common Flower Problems

Posted by FR Team | Sep 12, 2019 | Floral Columnists |

“Preemptive measures are vital to keeping flowers and sales healthy.” Working in the...

Showcasing Mums and More at the Chinese Garden in Portland

Posted by FR Team | Sep 10, 2019 | Floral Events |

“The Ninth Moon Floral Design Showcase brought out the best of the Pacific Northwest...

Bubbly Table Runner

Posted by FR Team | Sep 9, 2019 | How-To Floral Designs |

Balloons say “fun,” but they also can create elegant and romantic décor for weddings, parties and other special events.

Calendar of Events – August September

Posted by FR Team | Aug 29, 2019 | Floral Events |

Tennessee State Florists Assn. 2019 Flower Forum (2-4) MinneapolisMART Gift, Home & Accessory Show Minnetonka, Minn. (2-6), American Grown Field to Vase Dinner; Homer, Alaska Biloxi Mississippi Wholesale Gift Show (3-5)

From The Publisher

Posted by FR Team | Aug 28, 2019 | On the Theme |

One life is all we have, and we live it as we believe in living it. But to sacrifice what you are and to live without belief, that is a fate more terrible than dying.

Best Floral Care Requires Keeping Cool

Posted by FR Team | Aug 22, 2019 | Floral Columnists |

Importance of temperature and cold chain remain key to floral care and handling. In today’s floral industry, the majority of cut flowers in the U.S. are imported from other countries, reinforcing the importance of adhering to proper care and handling procedures to ensure each stem arrives in peak condition.

Farm Bouquet

Posted by FR Team | Aug 16, 2019 | Floral Tutorial Design of The Week |

Watch as Lori designs a beautiful farm bouquet sponsored by Rosa Flora Limited. Stems of Lisianthus, Standard & Mini Gerbera, Snapdragon and Celosia in shades of lavender to purple are used to create a showstopper piece.

Question of the Month

Posted by FR Team | Aug 13, 2019 | Florist Spotlight |

What are the most prominent trends or changes in the sympathy business you’re seeing in your area? How have these trends/changes affected or changed sales of flowers?

How to Turn Your Love of Flowers into a Floral Design

Posted by FR Team | Aug 7, 2019 | On the Theme |

Sympathy work is an amazing opportunity for florists to connect with customers on a very human .

Floral Chandelier

Posted by FR Team | Jul 29, 2019 | Floral Tutorial Design of The Week |

Watch as Lori shares a design that can be used as a table piece or perhaps a hanging chandelier, just by turning upside down. With beautiful blooms by Rosa Flora Limited, using an assortment of peach to coral Standard & Mini Gerberas, white Snapdrangons and lisianthus. Sponsored by Rosa Flora