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Sustainability

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News, initiatives, and industry developments related to sustainability, responsible sourcing, and environmentally conscious floral practices.

Sustainabloom by American Floral Endowment

Sustainabloom Launches New Sustainability Template for Wholesale Florists

The template was released at the 2026 WFFSA Floral Distribution Conference in Miami, FL – the premiere floral industry show for wholesale floral suppliers.

FR Team
March 25, 2026
371 views
2 minute read

Flowers for Families in Remembrance of September 11

Citizens will honor the memory of those who lost their lives 25 years ago with flowers.…

Jill Brooke
September 11, 2026
6 views
2 minute read

Elevate Designs with Faux Botanicals

Discover how going beyond fresh flowers can bring lasting color, texture and seasonal…

Jeanne Ha, AIFD, CFD, CEJ
September 6, 2026
237 views
2 minute read

Halloween 2026: Unexpected Color Palettes Florists Should Offer

Halloween flowers are moving beyond orange and black as unexpected color combinations…

Colette Proffit
September 6, 2026
174 views
3 minute read

© Aleksandra Flak, House of Flowers, and The Rouge Flower

2026 Iconic Hydrangea Challenge Winners Announced

Florists interpreted the theme in their own creative ways, demonstrating how hydrangeas…

FR Team
September 6, 2026
166 views
2 minute read