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Everyday Flowers

171 posts

Original content celebrating everyday floral design, seasonal arranging, retail flowers, and the role of flowers in daily life.

Dolly Parton

Dolly Parton’s Legacy: A Special Rose of a Person

With her big hair, bigger heart, and razor-sharp wit, Dolly became a symbol of joy and self-invention, proof that glamour and goodness can share the same stage.

What Your Favorite Flower Says About You

Roses, dahlias, sunflowers or wildflowers? Your favorite bloom might reveal more about your personality than you think.
Photo by Miki Takashima

Who Decides What Becomes Beautiful?

Floral Commerce™: The Business Behind Beautiful Things examines the complex relationships between cross-industry collaboration and evolving client demands that influence every aspect of floristry.

‘Floral Robin Hood’ Gives Second Life and Beauty to London’s Floral Designs

The Flower Bank offers an opportunity for floral designs to be rescued and reused for a second life before discarding them completely.

‘The Genius of Flowers’

A new book, by our very own Jill Brooke, elevates florists—and the power of blooms.

Wreaths: 150 Ideas for Every Season

Perfect time of year to hone those wreath making skills, check out all the beautiful designs for every occasion.

In Pursuit of the Perfect Rose

A rose may possess excellent productivity or vase life, but without charm, character and emotional appeal, it would never be considered for release.
funeral sympathy flowers

New Manual Offers Practical Guidance for Sympathy Floral Design

Designed as both a classroom resource and a professional reference, the publication supports Mississippi State’s floral education programs while offering valuable guidance for working florists looking to refine their sympathy design skills.
Viola Floral

The Therapeutic Power of Flowers

Within the realm of nature, flowers are powerful agents of therapeutic benefit. Their presence holds immense potential for transforming environments into havens of healing, serving as a catalyst for promoting mental wellness and enriching lives with enhanced quality and vitality.

Global Influences on Local Design: How Florists Can Stay Ahead of International Trends

From international floral competitions to viral social media trends, today’s florists are drawing inspiration from around the world, stay informed gain a competitive edge.