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florists review

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

Beyond the Bouquet

How florists are breaking the boundaries of personal flowers. By Molly Lucille Bridal bouquets...

Managing Mother’s Day

Make the most of this lucrative holiday. By Nita Robertson, AIFD Mother’s Day is just around the...

Remarkable Women in Floristry

Join Us in Celebrating International Women’s Day By Molly Lucille Every International Women’s...

26th Annual “Picture Perfect Weddings Contest”

By Nita Robertson, AIFD Sponsored by Alexandra Farms and Fitz Design For 26 years, florists have...

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REVIEW: ‘Full Bloom’ is Pretty But With Thorns

REVIEW: ‘Full Bloom’ is Pretty But With Thorns

Full Bloom, an HBO Max original floristry competition show hosted by celebrity florists Simon Lycett , Elizabeth Cronin, and Maurice Harris. The show’s eight episodes see ten florists competing for a grand prize through two types of contests: short individual designs and team contests to create massive floral sculptures. Read more…

St. Louis Area Florists Share Tips for Using Flowers to Brighten Spaces and Spirits This Winter

St. Louis Area Florists Share Tips for Using Flowers to Brighten Spaces and Spirits This Winter

Somewhere between the holiday season coming to a close and the freshly fallen snow turning to slush, winter loses its cheer. And with the COVID-19 pandemic keeping us in close quarters before winter even began, the season’s likely to lose its luster long before it did last year. Thankfully, local florists have tips on how flowers can freshen homes (and hopes) after the holidays. See cheery ideas here…

She taught herself to be a florist by watching YouTube

She taught herself to be a florist by watching YouTube

Wanting to do more than just type with her hands, Mallory Browne made her dream of being a florist come true and also got a spot on HBO’s “Insecure.” Known as “Mallory With the Flowers’’ on Instagram, Mallory Browne has virtually documented her journey as a self-taught florist. Read more…

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