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She taught herself to be a florist by watching YouTube
Wanting to do more than just type with her hands, Mallory Browne made her dream of being a florist come true and also got a spot on HBO’s “Insecure.” Known as “Mallory With the Flowers’’ on Instagram, Mallory Browne has virtually documented her journey as a self-taught florist. Read more…
Creative Director of Fine Blooms on creating a fine finish
Fine Blooms Creative Director, Chloe Szukilojc, approaches creating fine floral arrangement with a daring eye for the unusual. Read more about how she creates space and time for her passion here…
5 flower trends expected to surge in popularity in 2021
Online flower delivery service, Bloom, has unveiled the five flower trends tipped to be the most popular in 2021 — and sustainable bunches, subscriptions and pastel hues are top of the list. Read all about them here…
Tullow’s Garden Haven Florist in full bloom for festive season
Linda Smyth, owner of The Garden Haven Florist in Tullow, Ireland, says her business is in full bloom as Christmas approaches. Over the past 18 years, there is not a day I regret doing this. I get a great buzz out of it. Every day is different,” said Linda. Read more…
Add some magic to your mantelpiece: With this ingenious trick using just one tree and a couple of bouquets of supermarket roses
Deck the halls with boughs of holly? If you must, but mantelpieces are where it is at this year. From Royalty to Celebrities, join in and add some magic to your mantelpiece. Here’s how…
Make a difference today: donate or volunteer for a good cause
What’s your passion? Why not use it to brighten lives around you and even perhaps around the world! Read how Award-winning florist Maura Sheehy made it happen…
Clever Ways to Bring Flowers Into Your Home This Holiday Season
Flowers are a visual and fragrant reminder of life and new beginnings, and after a year like 2020, it’s not a bad idea to clear any negative energy in your home and replace it with a creative, restorative display of florals. The experts at DNA Floral share their tips here…
It’s a winter’s wonderland in Las Vegas
Each year, the iconic Bellagio Conservatory & Botanical Gardens changes out its fall display for a winter theme and, despite the challenges faced this year, has done it again for this season, bringing visitors into the magical world of Queen Bellissima with four beds of floral-inspired fantasia in its new “Hopeful Holidays” exhibit. Read more…
Community steps up with flower donation drive for nursing homes
GREENFIELD — To spread cheer to the residents of nursing homes and assisted living facilities who don’t have visitors on Christmas, Floral Affairs on Deerfield Street has run a donation drive every year, allowing the shop to bring the residents flowers.