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florists review

Guided by Nature 

Korean floral design beckons tranquility in a hectic world.  By Bianca Bina  Spacious,...

2025 Holiday Trends

Big bows, bold blooms and vintage vibes capture the spotlight. By Kat Castagnoli, AIFD, CCF In a...

Seed Breeding for Healthy Resistance

Take an inside look at how a leader in breed development delivers innovation to the flower...

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

“Where flowers bloom,

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Flowers Bring Cheer in a Stressful Time

Flowers Bring Cheer in a Stressful Time

A bouquet of purple stock, blue delphinium, lavender liatris (tall spiked flower), roses and hydrangea. Even with simchas being postponed because of COVID-19, event florist Joan Rubenstein of Flower Design by Joan still manages to have her hands full arranging...

Cosentino: So many reasons to send flowers

Cosentino: So many reasons to send flowers

A bouquet of zinnia flowers. My friends and acquaintances know that flowers play a very important part in my life, and I do not mean just at the flower shop. Yes, I have spent most of my more than 80 years working with flowers, not only in the store but as an educator...

florists' review

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