FR Team | Florists' Review

Calendar of Events – July August

Posted by FR Team | Jul 3, 2019 | Floral Events |

CANADA DAY (CANADA), INDEPENDENCE DAY, . American Institute of Floral Designers (AIFD) 2019 National Symposium Las Vegas, Nev. (6-11).

From the Publisher – Travis

Posted by FR Team | Jun 27, 2019 | On the Theme |

You’ve got to be one that, wherever you are, like a flower, you’ve got to blossom where you’re planted. You cannot eliminate darkness. You cannot banish it by cursing darkness. The only way to get rid of darkness is light, and to be the light yourself.

On the Theme

Posted by FR Team | Jun 26, 2019 | On the Theme |

As florists, you do so much for your communities every day. You help people celebrate holidays and family, you bring couples together in matrimony, you help the grieving mourn their losses and, sometimes, you even help “bad boys” get out of the doghouse! That’s why this issue of Florists’ Review is dedicated to you, your hard work and your creativity.

Hot Summer Gift Shows

Posted by FR Team | Jun 25, 2019 | Floral Events |

Visit one or more of these top five gift markets to finalize your Christmas buying, network with other retailers and attend free education seminars.

Hydrating Cut Flowers Properly

Posted by FR Team | Jun 20, 2019 | Floral Columnists |

Understanding how cut flowers hydrate is the cornerstone of providing longer-lasting arrangements and creating happier customers. Here’s what you need to know.

Calendar of Events – June July

Posted by FR Team | Jun 6, 2019 | Floral Events |

NATIONAL ROSE MONTH American Grown Field to Vase Dinner Tour; King George, Va. Market Square The Buyer’s Cash & Carry, Gallery, and Order Writing shows; Oaks, Pa. (3-4) National Candle Assn. Conference & Expo Naples, Fla. (3-6)

From the Publisher

Posted by FR Team | May 28, 2019 | On the Theme |

“Measure your worth by your dedication to your path, not by your successes or failures.” –...

Target Millennials with Social Media

Posted by FR Team | May 27, 2019 | Floral Trends |

Learn how to use social media to win over young customers for life. No one can deny the power of...

Pop of Color

Posted by FR Team | May 16, 2019 | Floral Tutorial Design of The Week |

Watch as Lori shares design techniques sponsored by Design Master Colortool, Inc. UBERMATTE(R) SPRAY, featuring ‘Peony’ and ‘Salmon’. Add pops of color to foliage and upgrade clear vases, then add fresh flowers in complimentary colors to create a beautiful arrangement.