NEW ISSUE
Our August Issue
Welcome to our new edition of Florists’ Review! As always, we strive to provide our readers with the latest trends and insights in the world of floristry.
- Instagram Star Feature
- 2025 Holiday Trends
- Decking the Halls for Profit
- Seed Breading for Healthy Resistance
- Handcrafted Paper Flowers
- Summer Citrus Garden Tutorial
- The Procrastinator’s Guide
- Boost Your Brand with Canva
- Protecting Your Floral Business
- Holiday Sales Boosters
- Coming Events and more!
To purchase a print copy of the issue, please visit our SHOP
LATEST NEWS
Summer Social Media Campaigns for Florists
By leveraging the right social media strategies, you can turn this season into a blooming period for your business. The article below shares social media campaign ideas to help you boost engagement and grow your florist business. Full Article Below Source Sizzling...
Creating Profitable Floral Recipes
Setting the right price is an art in itself when it comes to the floral industry. Your markup plays a significant role in determining the success and profitability of your business. Full Article Below Source True Client Pro How Can Florist Create Profitable Floral...
Rosaprima launches Anemone Levante Collection
Introducing the new Levante® Anemone strain from Floraprima, a division of Rosaprima. This new launch features a mesmerizing variety of Anemone Coronaria. With its soft, multilayered petals, this specialty flower adds an unparalleled touch of elegance and charm to any...
Holly Chapple Leads Inspiring Farm Visit to Alexandra Farms
Holly Heider Chapple led a trip to Alexandra Farms earlier this year with students, offering an educational experience of a lifetime. Highlights of the visit included previewing new varieties and future releases, a full day of creative floral design using fresh stems...
🌼MORE INDUSTRY NEWS
‘Floral fusion’ the theme of 2018 Rhode Island Spring Flower & Garden Show
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not...
FROM OUR PAGES
FEATURES
🌼MORE ARTICLES
TRENDS
🌼MORE FLORAL TRENDS
FLORIST SPOTLIGHT
🌼SEE ALL
DESIGN TUTORIALS
🌼SEE ALL
Cascading Beauty
Convey a decidedly autumnal aesthetic in wedding designs—regardless of color palette—by combining dried botanicals with fresh. Floral design, text and photography by Nita Robertson, AIFD, CFD The changing seasons inspired me to create a lush cascade-style bridal bouquet using...
Autumn Pear Harvest
Learn techniques for adding fruit to an arrangement as she creates a beautiful round arrangement with Bosc pears, autumn chrysanthemums, dahlias and spray roses…
How To Create A Minimal Design With High Impact
How to create a minimal design with high impact featuring cane and ornithagolum ingredients using a low container, see more…
Floral Design Demo #4, Part 1: Handtied Bouquet on Upcycled Frame by Nicky Markslag
The first Flower Arranging livestream by Nicky Markslag! Nicky Markslag is an International Freelance Florist who has traveled the world to create flower arrangements…
🌼 SEE MORE
BUSINESS AND MARKETING
Engaged Employees
A great workplace, with staffers who enjoy their jobs, can drive both productivity and sales. By Phillip M. Perry “Hire motivated people who can help your business grow.” That popular mantra has always been easier said than done. And today, the challenge is tougher than ever,...
🌼MORE BUSINESS ARTICLES
CREATIVITY AND EDUCATION
2022 “Garden Rose Design Contest” Winners
Meet the winners of Alexandra Farms’ fifth-annual garden rose design. For the fifth consecutive year, Alexandra Farms—the premier grower of premium garden roses in the world—hosted its highly anticipated “Garden Rose Design Contest.” This annual event invites floral...
FLOWERS TO WEAR
The floral art form that is “botanical couture” has captured the imaginations of both floral designers and consumers around the world and Flowers to Wear has it all! Read more…
Florists’ Review Brands Sold to Fuse Media+
WildFlower Media announced that while it will continue publishing florist books, it has sold Florists’ Review, Canadian Florist and Super Floral Magazine Brands to Fuse Media. Read more….
Italian Floral Artistry
From acclaimed Italian floral designer, educator and author, Flavia Bruni, CFD, EMC, Italian Floral Artistry is a book like no other. Showcased in Italian Floral Artistry are 29 of the most available genera of commercially grown cut flowers, along with fun facts and other useful information. Read more…
🌼MORE ARTICLES
