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florists review

Guided by Nature 

Korean floral design beckons tranquility in a hectic world.  By Bianca Bina  Spacious,...

2025 Holiday Trends

Big bows, bold blooms and vintage vibes capture the spotlight. By Kat Castagnoli, AIFD, CCF In a...

Seed Breeding for Healthy Resistance

Take an inside look at how a leader in breed development delivers innovation to the flower...

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

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Startup of the Week: Hues – It’s all about colors

Startup of the Week: Hues – It’s all about colors

“Flowers make us happy and we wanted to provide an online floral store that would add beauty not only to people’s lives but to the lives of the ones around you as well, in a simple, yet luxurious way” In November 2018, four Saudis came up with the idea of starting a...

Women at Work: Storytelling with Floral Design

Women at Work: Storytelling with Floral Design

Colleen Monroe is the creative director and owner of Floraloom Studio , a Los Angeles based floral design studio. Combining fresh and preserved blooms, feathers and painted palms, Monroe’s mesmerizing designs are a cross between a Dr. Seuss landscape and a Lisa Frank...

What Farmers Markets Do for Urban Neighborhoods

What Farmers Markets Do for Urban Neighborhoods

In Baltimore, farmers markets provide opportunities for entrepreneurship. It’s no secret that millennials love food. According to the advertising agency BBDO, 50 percent of them consider themselves to be “foodies.” We see this phenomenon in the rise of food delivery...

Turlock resident brings floral dreams to life

Turlock resident brings floral dreams to life

Jessica McGuire (pictured right) recently got married herself, but the Turlock resident’s business The Floral Babe also makes weddings magical for customers through floral design. Name of business: The Floral Babe Type of business: Florist Location: Central Valley...

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