FR Team | Florists' Review

Wedding Trends Throughout The Industry

Posted by FR Team | Apr 3, 2020 | Main Theme Story |

Check out these wedding trends in five types of floral operations: traditional flower shops, wedding and event studios, event company florists, supermarket florists, and destination wedding florists.

Picture-perfect Weddings 2020

Posted by FR Team | Apr 1, 2020 | Contests and Submissions |

Check out the winners of Florists’ Review’s 21st-annual “Picture Perfect Weddings” contest, get a glimpse all the entries that were submitted.

Hand-tied Bouquet How-to

Posted by FR Team | Mar 30, 2020 | Floral Tutorial Design of The Week |

Sponsored by Rosa Flora Watch as floral designer Lori McNorton demonstrates how to create an abundant hand-tied bouquet using glorious Canadian-grown Hydrangea, Gerbera, Lisianthus, Grevillea and Eucalyptus from Rosa Flora. The extravagant bouquet, appropriate as either a vase arrangement or bouquet to carry, can be created in a range of sizes, depending on a client’s needs or budget. READ MORE…

Giving Hope to our Flower World

Posted by FR Team | Mar 28, 2020 | Floral Columnists |

Srini Perera, Chief Creator at Kreative Hands, shares with us her tips to stay busy, creative and connected to your community during this very difficult time.

On the Theme – March 2020

Posted by FR Team | Mar 27, 2020 | On the Theme |

And three become one! As Canadian Florist and Super Floral magazines merge with Florists’ Review. Every segment of the floral industry will have a singular trade publication with a broader, all-inclusive vision and message, serving the needs of everyone in the floral industry. Read more […]

Seeing 20/20: 2020 Gardening Trends

Posted by FR Team | Mar 26, 2020 | Floral Trends |

It’s here! Garden Media Group’s annual must-read report on trends in gardening and the green industry. Even if you don’t offer much in the way of gardening products or advice, read this report: It provides insights into societal megatrends that are impacting much more than just the lawn and garden industry but still will affect your business. Read more […]

Calendar of Events – March and April 2020

Posted by FR Team | Mar 18, 2020 | Floral Events |

A complete listing of floral industry events, gift markets, and holidays in North America, Europe and beyond. [Read more …]

Floral Cuff

Posted by FR Team | Mar 16, 2020 | Floral Tutorial Design of The Week |

Watch as Lori creates a one-of-a-kind floral cuff. Two techniques using decorative wires, provided by Smithers-Oasis North America, form the cuff. Adding fresh flowers and foliage with adhesive glue and dashes, also provided by Smithers-Oasis North America, transform wire to WOW!

“Promenade” Trend: Dutch Spiral Bouquet

Posted by FR Team | Mar 9, 2020 | Floral Tutorial Design of The Week |

Sponsored by DESIGN MASTER color tool A stunning illustration of the “Promenade” trend – one of the four styles composing the 2020-21 “American Floral Trends Forecast” – this luscious spiral hand-tied bouquet, designed by Erik Witcraft, AIFD, is beautiful as both a vase arrangement and a bridal bouquet. The soft, warm honey/tan/brown hues of ‘Toffee’ and ‘Caramel’ roses set the stage for this bouquet’s distinctive color narrative. READ MORE…

Paperwhites

Posted by FR Team | Mar 2, 2020 | Floral Tutorial Design of The Week |

This arrangement will bring the fragrance and beginnings of spring into everyone’s home… READ MORE

Framed Orchid Art Piece Floral Design How-to

Posted by FR Team | Feb 24, 2020 | Floral Tutorial Design of The Week |

Annie Chen, AIFD, from Floral Sunshine in Portland, Ore., demonstrates how to create amazing wall art featuring living plants – including orchids, succulents and air plants.

Architctural Garden Centerpiece

Posted by FR Team | Feb 17, 2020 | Floral Tutorial Design of The Week |

Using Smithers-Oasis Midnight Floral Foam as both functional and decorative elements, floral designer Erik Witcraft, AIFD, creates a contemporary centerpiece with an architectural flair. Erik cuts “slices” of Midnight Floral Foam and places them between blocks of the black foam to resemble slabs of slate. Between them, he arranges garden roses, hybrid Dianthus and Cymbidium orchids in narrow rows, or bands, with gracefully arching Callas sheltering the design and adding rhythmic movement and dimension to the design. Sponsored by Alexandra Farms.