By Nita Robertson AIFD, CFD Tablescapes are wonderful ways to decorate tables for any special occasion, especially the...
Celebrating Día de los Muertos, “Day of the Dead” provides an opportunity to reach out to a new base of clients and...
A classic flower making a big comeback. Lilies are among the most recognizable flowers on the market today. For...
Key Strategies for Pricing Flowers and Floral-Related Products. By Brenda Silva While innovative merchandising and...
An alternative-style flower crown has become a signature item for a Miami florist. Floral design by Ana Isabel Vivas...
By Nita Robertson AIFD, CFD Brenna Quan AIFD, CFD Sympathy design is an area of floristry that needs to evolve with...
According to The Knot and WeddingWire, October and September are the most popular months for weddings...
Florist-specific software for planning weddings and events offers the potential for increased efficiency, sales and,...
