Month-Long Celebration in Honor of International Women’s Day, March 8th New ‘Gather Tulips’ Virtual Tulip Festival...
Ali Chrisler, Ph.D., owner of Blue Ribbon Floral in Washington, D.C., cut her teeth in the floral industry while hanging out in her mother’s flower shop as a child. A third-generation florist, Chrisler was preceded in the industry by both her mother and grandmother, who were also florists. Inspired by her heritage, Chrisler named her business Blue Ribbon Floral, after her grandmother’s shop, Blue Ribbon Bouquets.
While there are many common threads across the globe, there are also contrasting perspectives regarding how different areas have coped with the impact. Read observations and lessons learned from seven markets on different continents here…
In Korea, traditional flower arranging—Cocoji—is reflective of the Korean people’s nature and artistic aesthetic. Learn this intricate, yet simple floral design and discover the history of this 2,000 year old art form here…
As we enter the new year, we need to bring forth the same optimism and energy that was required during the spring and summer months of 2020. Read where to put your energy to maximize sales during this season…
Life’s celebrations usually include flowers, and this tradition continues with the younger generations, but in different ways. Read how each generation views their shopping experiences, how they select flowers and how they educate themselves here…
The floral art form that is “botanical couture” has captured the imaginations of both floral designers and consumers around the world and Flowers to Wear has it all! Read more…
Talkwalker & HubSpot release a new report revealing how to be more successful with social media during—and following—the era of COVID. Now, more than ever, a sound social media approach can save a business in today’s COVID-19 climate. Read how…
