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florists review

Guided by Nature 

Korean floral design beckons tranquility in a hectic world.  By Bianca Bina  Spacious,...

2025 Holiday Trends

Big bows, bold blooms and vintage vibes capture the spotlight. By Kat Castagnoli, AIFD, CCF In a...

Seed Breeding for Healthy Resistance

Take an inside look at how a leader in breed development delivers innovation to the flower...

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

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Blossom Shop: A dream flourishes

Blossom Shop: A dream flourishes

Mary Smith works with an arrangement in the cooler at the Blossom Shop in Scottsbluff. Smith and her husband, Rod, have owned the shop since 2011. For Mary Smith, owning a flower shop was a dream. In 2011, she and husband Rod were able to fulfill that dream when they...

Florists lose out on busy season

Florists lose out on busy season

Fewer bouquets and assorted flower arrangements than usual are being seen during this pandemic and what’s typically one of the busiest times of year for florists. Proms, weddings, Easter and the upcoming Mother’s Day usually keeps florists busy and shelves stocked as...

florists' review

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