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florists review

Guided by Nature 

Korean floral design beckons tranquility in a hectic world.  By Bianca Bina  Spacious,...

2025 Holiday Trends

Big bows, bold blooms and vintage vibes capture the spotlight. By Kat Castagnoli, AIFD, CCF In a...

Seed Breeding for Healthy Resistance

Take an inside look at how a leader in breed development delivers innovation to the flower...

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

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so does hope.”

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ORCHIDELIRIUM

ORCHIDELIRIUM

All About Our Five Favorite Orchids By Tonneli Grüetter Since orchids became popularized during the 19th century, botanists have hybridized more than 100,000 new types of orchids, spanning every color and form known to the human imagination. But their diversity did...

Christmas Plants to Make the Holiday Merry and Bright

Christmas Plants to Make the Holiday Merry and Bright

This article explores fourteen holiday plants to offer your customers. Winter blooms make a statement and add holiday cheer to the home and office. While some plants and flowers won’t last beyond the new year, some can survive and thrive. Read more to learn more...

FTD’s 2021 Makeover Magic

FTD’s 2021 Makeover Magic

ONE-HUNDRED-TWENTY-SIX-YEAR-OLD ROTH FLORIST, IN LAFAYETTE, IND., WAS THE RECIPIENT OF FTD’S NINTH- ANNUAL MAGICAL SHOP MAKEOVER. The impact of a flower shop’s appearance, matched with incredible customer service, can make all the difference in that shop’s...

Small Business Saturday

Small Business Saturday

Small business Saturday will take place on November 27, 2021. Don't miss this opportunity to kick off your holiday sales. This annual event takes place between Black Friday and Cyber Monday to help small business owners capitalize from the holiday shopping season....

The Birth of the Spray Rose

The Birth of the Spray Rose

“We always need new material in the pipeline” Interview with Peter Ilsink (2nd generation) about the birth of sprayroses Source: www.interplant.nl How the sprayrose was born At the moment the popularity of sprayroses is increasing rapidly. This is not surprising,...

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