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Smithers-Oasis Acquires Design Master
The Smithers-Oasis company acquired Design Master, a floral spray color brand, in May of this year. Floral dyes and sprays are in high demand all around the world. Smithers-Oasis and Design Master make a perfect match as they move into the future together. Full...
Researchers Find Out Why Sunflowers Always Face East
Very interesting article about the behavior of sunflowers as they grow. These flowers are not just beautiful and vibrant, they are full of personality. Researchers at the University of California did a recent study on the behavior of these amazing flowers. Full...
Home Decor Trends
ONE WAY TO KEEP YOUR CUSTOMERS EXCITED ABOUT YOUR STORE IS TO DISPLAY PRODUCT REFLECTIVE OF CURRENT TRENDS, ESPECIALLY IN HOME DÉCOR. LET THIS ARTICLE BE YOUR GUIDE. By Jennifer Howard Keeping your floral designs relevant to home décor trends keeps customers tuned in....
Alexandra Farms 2021 Winners of the Garden Rose Design Contest
2021 “Garden Rose Design Contest” Winners Alexandra Farms’ fourth-annual contest generated excitement around the world, drawing nearly 200 entries from 135 designers in 22 countries! By David Coake For the fourth consecutive year, Alexandra Farms—the premier...
Windsor High School Floriculture Team Ready To Bloom For National Competition
FFA students at Windsor High School in Colorado are competing for a chance to compete in the 94th National FFA Convention & Expo in late October in Indianapolis, Indiana. This is an amazing experience for young people to get involved in the floral industry....
Marketing Ideas,Tips and Strategies for Florists
Useful marketing ideas for Florists in today’s digital marketing world. Learn ways you can grow your business online. Full Article Below Source MARKETING IDEAS,TIPS AND STRATEGIES FOR FLORISTS Are you looking to grow your florist business and get more out of online...
Introducing FloraLife Bouquet Wrap to Hydrate Bouquets During Transport
Floralife, a division of Smither Oasis Company, has a new product on the market to help to prevent wilting of flowers during transit. FloraLife® Bouquet Wrap is a highly absorbent material that continuously hydrates flowers for at least two days during shipping so...
Colombian Children Line Up With Flowers to Open Medellin’s Flower Festival
Over 200 Children marched the street with flowers in their hands in the Medellin little florists parade. In Columbia the Medellin’s Flower Festival will take place between Aug. 12-22, The goal is to give the children a chance to fall in love with what it means to be a...
Floral Designers Honor Local Man with a Live Floral Art Exhibit
Floral designers honored David Shover with a live floral exhibit in his memory.David Shover, Karin’s Florist beloved General Manager, lost his battle with cancer in February 2020. He had a passion for the floral industry and was AIFD (American Institute of Floral...