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florists review

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

Beyond the Bouquet

How florists are breaking the boundaries of personal flowers. By Molly Lucille Bridal bouquets...

Managing Mother’s Day

Make the most of this lucrative holiday. By Nita Robertson, AIFD Mother’s Day is just around the...

Remarkable Women in Floristry

Join Us in Celebrating International Women’s Day By Molly Lucille Every International Women’s...

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Stockton florist lives a lifelong dream

Stockton florist lives a lifelong dream

Jane Lethlean Correspondent Apr 18, 2020 at 9:01 AM FREEPORT — As a young child, Drew Groezinger of Stockton remembers planting a seed alongside his great-grandmother, Lillian, and feeling the joy of seeing that a carrot seed, tended to with love, could become a basic...

How to wear leaf prints

How to wear leaf prints

At the time of writing, we are still allowed to spend time outside. That is not a sentence with which I thought I would open a fashion column. But then, pretty much every sentence I write these days – in a column or on WhatsApp – feels like a sentence I never thought...

Where Have All the Flowers Gone?

Where Have All the Flowers Gone?

There are no hugs, but there are flowers. My days have been spent inside mostly. But when I’m out for my daily walk, I delight in seeing flowers in the park by my apartment. Some are wild, a rarity for New York. Others have been planted by the city, a vital sign of...

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