“Where flowers bloom,
so does hope.”
RECENT POSTS
Six Tips For A Better Business Plan
"Using basic strategies for success in the new year" In last month’s issue of Florists’ Review, I shared some end-of-year planning shortcuts, and one of the most important things I suggest you do is revisit your business plan. If you haven’t made the time...
The Next World Champion Floral Designer
"At the FTD/Interflora/Fleurop World Cup design competition, the world awaits a winner." Every four to six years, the eyes of the international floral community focus on one extraordinary occasion – the Interflora World Cup, the world’s most prestigious...
Tracking Floral Futures
"2019 SLOW FLOWERS FLORAL INSIGHTS AND INDUSTRY FORECAST" The floral professional’s role is to connect consumers with the natural world through artistry and design. So it’s no surprise that the emerging themes of this year’s Slow Flowers Floral Insights and...
FlowerStock 2018: Farm-based Floral Education
"Annual event embraces all-things floral in design workshops and seminars." For the third year, Holly Heider Chapple’s Flower-stock event attracted flower lovers to her Hope Flower Farm in Waterford, Va., for two days of education and inspiration. Flowerstock 2018 was...
CREATIVITY – Harijanto Setiawan
Harijanto Setiawan, a main-stage presenter at the American Institute of Floral Designers (AIFD) National Symposium, “Awaken,” in Las Vegas, Nev., July 6-11, 2019, is a professional architect who creates what he calls “living sculptures.” As a leading young...
Floral Supply Syndicate Hosts Event-in-Event
"At a grand opening store event in Houston, a design show highlighted floral trends." Known worldwide as a leading wholesale distributor for the floral industry, Floral Supply Syndicate (FSS) recently hosted “Designing the Trend Tour,” a design show that...
From The Publisher
"Just one step. Just one mile. Just one dollar. Just one kiss. Just one person. When we look at life through the lens of 'one,' everything becomes that much more attainable.” I once heard it said there is no balance - only life.All day long, I’ve been trying to get...
Pantone 2019 Color of the Year
Pantone, worldwide color authority for the design industries, has selected Living Coral (PANTONE 16-1546 ) as its “Color of the Year” for 2019. Living Coral is an energizing, nourishing and life-affirming shade of orange with a golden undertone. “We get energy from...
Calendar of Events – January – February
SundayMondayTuesdayWednesdayThursdayFridaySaturday NEW YEAR’S DAY010203Philadelphia Gift ShowOaks, Pa. (4-7)04 Philadelphia National Candy,Gift & Gourmet ShowOaks, Pa. (5-7)05EPIPHANY /THREE KINGS DAY06The Buyers Cash & CarryMarket Square Wholesale...
Success in the New Year Begins with You!
Carving out time for creativity, mental and physical health, and your business: This issue is perfect to kick off 2019, and I’m so excited to share it with you!Not only is it beautiful and packed with amazing, luscious floral images, it’s also filled with great ideas...
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In Season:Dahlia
By Tonneli Grüetter Amanda Rodgers: Bouquet Atlanta The time to rejoice is here! Dahlia season has returned to the Northern Hemisphere (typically mid-July through early to mid-fall), delighting flower designers and consumers alike. Pulitzer Prize-winning...
American Flowers and Foliage Month
July is the annual celebration of American Grown Flowers Month, historically recognized by Congress with a special resolution celebrating the industry for the economic and cultural impact of America’s cut flower and foliage farmers provide. The entire month is...
Delphinium, the Birth Flower of July
Delphiniums are not only the flower for July but represent cheerfulness and goodwill. Delphiniums are believed to be able to express feelings of encouragement and joy when people see them. Learn about these beautiful blooms in the article below by Jill Brooke. Full...
Attendees Will Tap Into Consumers’ ‘Great Expectations’ at SAF Orlando 2022
Full Article Below Source Attendees Will Tap Into Consumers’ ‘Great Expectations’ at SAF Orlando 2022 Society of American Florists Floral June 29, 2022 Alexandria, VA – The Society of American Florists’ 137th annual convention, will take place...
“Best in Blooms”
Meet the winner and finalists in the “American-grown” edition of FR’s bimonthly flower design contest. By Nita Robertson, AIFD, CFD Florists’ Review is excited to present the winner and finalists in our latest “Best in Blooms” contest series. Nearly 40...
Grow your small business: 4 free ways to learn digital marketing
To attract customers to your site, you must arm yourself with marketing strategies. Learn the most effective strategies for promoting a small business by utilizing free online sources like Hubspot Academy, MailChimp Academy, and Google. Full Article Below Source Grow...
Peony
“The Queen of Flowers” by Carrie Wilcox, EMC BOTANICAL NAME Paeonia lactiflora COMMON NAMES Chinese peony Common garden peony When people are asked what their favorite spring flower is, many mention the peony. With romantic, fluffy, tissue-like petals, peonies can...
Aloha Love
Younger consumers are discovering—and loving—tropical flowers, and showing their versatility by arranging them in new ways and color harmonies is key to exciting this group. Design, photos and text by Nita Robertson, AIFD, CFD Sponsored by Hawaii Floriculture and...
Ecuador Update: Lasso cut fuel prices, protesters lift some blockades, but the economy still largely halted
Protests in Ecuador are still ongoing, but talks between president Guillermo Lasso and the indigenous association CONAIE have started. Ecuadorian flower association Expoflores have been constantly sharing on Twitter the damages that protests and protesters have been...
