Our January
Issue is Here!
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American Floral Trends Forecast 2023
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Florist Spotlight: Mariela Mazzei
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Studio Versus Store: Which is Right for You?
- Realistic Pricing
- Creative Tutorials, Coming Events and more!
To purchase a print copy of the issue, please visit our shop
from the magazine
features
the Latest from our pages
Cyber Security for Your Flower Business
How to counter fraud in a digital world. By Phillip M. Perry Businesses of all sizes face a growing risk of financial loss from fraudulent internet transactions. Here’s just one example: When the controller of a California business received an...
FR’s Show Your Pride Design Contest Winner and Finalists
Meet the winner and finalists in FR’s latest flower design contest. By Nita Robertson, AIFD, CFD June is a month of celebrations: Since 1959, the month has been designated as “National Rose Month,” and in 2014, June was established as...
How To Provide “Five-star” Customer Service
Tips and inspiration for elevating the experiences that customers will have with your business to an unrivaled level. By Melinda R. Cordell Providing extraordinary service is crucial for building a loyal customer base and growing your business. But...
Buy Local, Sell Local
Offering locally and regionally crafted and grown products in your retail shop can have many positive impacts—including increased sales. By Nita Robertson, AIFD, CFD Selling locally and regionally made products, including unique...
Alexandra Farms 2023 Garden Rose Design Contest
The 2023 “Alexandra Farms Garden Rose Design Contest” is your next opportunity to showcase your floral design creativity and mastery to the world. Floral designers are invited to share their best work using garden roses in our sixth annual contest,...
Enter Our July Best in Blooms Design Contest- American Grown Edition
Submission for the Florists' Review BEST IN BLOOMS July 2023 Contest Submit your entry below to become a semi-finalist in our BEST in Blooms July 2023 American Grown contest. Four semi-finalists will be chosen to compete in the finals,...
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From the pages of Florists` Review Magazine: In our June issue catch up with @passionflowersue
Read our all new interview with botanical educator & author Susan McCleary. Learn all about her newest book "Flowers For All: Modern Floral Arrangements for Beauty, Joy, and Mindfulness Everyday" and hear her advice for new florists beginning their careers.
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#floralart #passionflowersue #susanmcleary #flowersforall #floristsreview #flowerbook #flowerarranging
Presenting Florists` Review Magazine: June 2023 💐
In this month`s issue we feature an all new tutorial by guest designer & cover-artist @wildfloradesign showing off how to bloom this June using polychromatic floral design.
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🏆 reveal the winners of our 2023 Show Your Pride floral design contest
💍take a peek at the latest trends in botanical couture for weddings
🔐learn to protect your business with cyber security best practices
🌹travel with us to @alexandrafarms
📚 catch up with @passionflowersue
...and more!
Full issue available now in print and digital
What do these rosey floral designs have in common?
They are all previous winners of @alexandrafarms annual Garden Rose Design Contest!
Alexandra Farms Garden Rose Design contest is back for it`s 6th year!
Enter your finest garden rose design work by August 15, 2023 for a chance to shine in the categories of "wedding work" or "everyday design"
First, second, third and Readers` Choice winners will be selected for each category - eight winners total. Winners will be announced on the Alexandra Farms social media accounts and in the October 2023 issue of Florists’ Review magazine.
🏆1st PLACE
All-expense paid trip for two to Alexandra Farms in Bogotá, Colombia*
🌹 2nd PLACE
500 stems of garden roses + $500*
✨ 3rd PLACE
250 stems of garden roses + $250*
📜READERS` CHOICE AWARD
250 stems of garden roses + $250
For more information & your chance to get in on the fun, visit Alexandra Farms...
We are so excited to announce the semi-finalists for this year`s @americangrownflowers Best in Bloom design competition!
Please join us in congratulating @bellevuefloralco @malthecreative @jenniferdesignsevents & @sungroveblossoms
Watch along this month as we will be sharing sneak peeks & behind the scenes unboxing videos from our competitors as the receive fresh American grown florals and foliage provided by partner farms @sunvalleyfloralfarms @mellanoandcompany @camflorinc & @ferntrustinc
Stay tuned for final designs & the reveal of our 2023 winner in Florists` Review Magazine
Behind every successful flower shop, bouquet, vase, installation or photo shoot featured here, is a passionate talented florist. Today`s featured florist post goes out in support of one of our own, BC based retail florist extraordinaire, mother, and community member @fleurichcreations
This week it was brought to our attention that this young entrepreneur recently lost her partner and needs flower-community support. We will be sharing more details including go-fund-me in our stories
Our hearts are with the Rich family as the heal from this incredible loss.
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#flowerlove #floristsofinstagram #dogsandflowers #bcflorist #kelowna #florists #flowerwall #retailflorist #flowersmakemehappy #canadianflorist #blackflorist
Forget Mother`s Day?!
👋🤓It`s ok! We`ve got you covered...
Florist Review Magazine print subscriptions are the perfect gift that keeps giving🌷Available in our eShop, every issue is full of surprises, celebrity florist tutorials, and need to know tips!
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#floristsofinstagram #florists #floristsreview #flowershop #floristschool #floristapprentice
Florist SpoTlight
Industry News
Rio Roses New Garden Rose Varieties
Rio Roses announced the new Rio Garden Rose varieties they will start carrying. These premium garden roses come in many of the most sought-after colors and shades. Full Article Below Source RIO GARDEN ROSES MAY 16, 2023 RIO ROSES RIO NEWS...
American Rose Society Celebrates Rose Month
June is National Rose month, and the American Rose Society is honoring the flower with a full month of events. Source American Rose Society Press Release: Full Article Below June 2, 2023 AMERICAN ROSE SOCIETY TO CELEBRATE NATIONAL ROSE MONTH - JUNE...
SAF’s Next Gen Live June 11-13 in Miami
The Society of American Florists’ Next Gen LIVE! is returning to Miami next month. From June 11-13 young floral professionals will gather with their peers (45 and younger) from all segments of the industry for 3 days...
Ricky Paul Flowers Named Chelsea in Bloom Winner
Once again the amazing talents of Ricky Paul Flowers galloped away to becoming a winner at the Chelsea in Bloom festivities. Full Article Below Source Ricky Paul Flowers Gallops towards Victory and Fun By Jill Brooke Once again the amazing talents...
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