“Where flowers bloom,
so does hope.”
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Creativity In The Modern World
"How technology influences our creative processes" aISCOVERING OUR CREATIVITY Our brains were built for being creative. Creativity is one of the most fundamental of human qualities. It is truly part of our basic human nature. Creativity is sometimes looked at as...
What To Do With The Color Of The Year
"How to implement Pantone’s “Living Coral” into your daily business." ast December, we received an e-mail from the commercial director of a major flower importer and exporter in Holland. He was finalizing his company’s exhibition at January’s IPM ESSEN 2019, a...
Flowers& Community
"Artistic, educational or promotional, floral collaborations reflect a new model in the marketplace." In the imaginations of many floral designers, the medium of flowers is so much more than a “product.” Rather flowers are a vehicle to bring people together – for...
CREATIVITY
"How do you practice your creative development – “play” with creativity and strengthen your creative muscle?" On the 25th anniversary of his induction into the American Institute of Floral Designers (AIFD), David Powers, AIFD, will be a main stage presenter at the...
Question of the Month
"What have you done intentionally to change your career path or elevate your status/position in your career, and how did intentionally creating a plan or taking intentional steps help you reach your goal faster?" I make the most of any opportunity that comes my...
Building Your Business With Intention
"Focusing on key areas of your business with intention affects more than your bottom line." There isn’t one “right way” to create a floral design. Some days you let the flowers lead your design style – often surprising yourself with the final results –...
2019 Garden Trends Report: Rooted Together
"Trends serve to help reconnect consumers with the natural world" The future for gardening looks joyful, and connecting with Mother Nature just may be the saving grace of the planet. This bold prediction comes from Garden Media Group’s “2019 Garden Trends Report:...
Designer Profile
"Smithers-Oasis" Twelve years after being inducted into the American Institute of Floral Designers (AIFD), Denise Gehrke will, this summer, be presenting a main-stage program at the organization’s National Symposium, “Awaken,” in Las Vegas, Nev., July 6-11, 2019....
Create with Intention
"Florists and designers share their proactive experiences and the effects on their businesses." When working in a creative field such as floral design, getting stuck in the occasional rut comes with the territory. Rather than let those ruts bring them down, many...
On the Theme – Travis
"Create with Intention – In Life, Business and Design" “Over time, even the tiniest meaningful actions add up, each one bringing you closer to a life that is truer to your dreams and free of regret.” – Jane McGonigal, author A few years ago, I was unhappy in my...
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Floral Artist Sue McLeary Creates Fabulous Wearable Flowers
Read more abou the floral artist Sue McLeary. In her hands, flowers are modernized and massaged into instruments to create floral jewelry, floral installations, cascading arrangements, and lessons on sustainable living. Full Article Below Source Flowerpowerdaily Sue...
FACEBOOK TRENDS FOR 2022 TO INCORPORATE INTO YOUR MARKETING STRATEGY
Facebook should be a vital part of your overall social media marketing strategy. Below are some statistical insights and trends that you can tap into for more engagement and success. Facebook has 2.93 billion monthly active users, so make sure you have great content...
Instagram may have backtracked. But video is coming
Instagram is reversing some of the controversial changes to its display and algorithm in response to a growing backlash against its push to short-form video. But analysts believe the changes are inevitable as social platforms vie for advertising revenue and users...
Expo Flor Ecuador 2022
The Expo Flor Ecuador show will be held in Quito from October 5-7 where 109 exhibitors, including 64 flower growers, 20 logistics operators, 14 flower breeders, and more, will present their products and services. As of the first week of July, over 720...
Dried and Pressed Flowers Are Molded into Delicate Sculptural Vessels
Amazing sculptural vessels created out of dried and pressed flowers by Shannon Clegg are full of creativity and inspiration. South African-born Shannon Clegg is a designer-maker and part-time educator whose work embraces the principles of biophilic design, creating to...
Rio Rose Lilies the Gold Standard of Double Lilies
"We at Equiflor continually work to help you grow your floral business. That means being at the forefront of trends and new opportunities. And that’s why we’re proud to share the beauty of Rio Rose Lilies with you." The rose lily is an elegant, distinctive, and...
Creating “That Flower Feeling”
A spectacular new marketing campaign, with the goal of increasing cut flower consumption in the U.S., provides assets that individual businesses in the flower industry can use in their own marketing efforts. In January of this year, CalFlowers, The...
Garden Rose Nuptial Arch
An artful mingling of commercially grown garden roses and foraged materials creates a stunning natural yet elegant aesthetic. Floral design and text by Patience Pickner, AIFD, CFD, PFCI Photography and Videography by Cassandra Scholl Model: Jenna Vaad...
Terraced Rock Garden
How to create a distinctive and artistic floral design that mimics a multidimensional rock-wall garden, in miniature. Floral design, photos, video and text by Donald Yim, AIFD, CFD, PFCI Smithers-Oasis Design Director Sponsored by Smithers-Oasis North America The...
