“Where flowers bloom,
so does hope.”
RECENT POSTS
Love is Not Canceled
Like so many thousands of others, I am what they call “a COVID bride.” My fiancée and I excitedly set a wedding date for September 2020—blissfully unaware of the impending havoc that a worldwide pandemic would
Operation Rescue Floral History
This spring, Florists’ Review sold its building in Topeka, Kan., leaving an extensive library of more than 120 years of history without a home. Since 1897, Florists’ Review magazine has chronicled
Rodrigo “Varito” Vasquez, AIFD, CFD, FSMD
Every floral designer’s hope is to create a signature style, something that is unique to him or her. When we see wire masterfully crafted into a piece of art, one person immediately comes to mind
Starting a flower farm
What happens when an architect and a former Walt Disney imagineer start farming? If they’re Andrea and Lou Gagnon, they can’t help but make art—even in the fields.When the couple returned to the family farm to raise their children and establish a new...
Well Isn’t That Special
I hear talk about things “never being the same again” and how we have to get used to the “new normal,” and I had to think about what “normal” has become for us in a very short time.
Plant Horoscope
Houseplants are wonderful things. They can bring life to your living space and improve your physical and mental health. In fact, the research speaks for itself.
So what business are you really in
A few years ago, while walking through a shopping mall in Calgary, Alberta, I came across a beautiful flower shop. Displayed outside the doorway, in the mall aisle, were mixed bunches of fresh flowers,
The Art of the BOUTONNIÈRE
For as long as man has sported a buttonhole in his jacket lapel, he has had an opportunity to wear a flower. In recent years, thanks to the emergence of floral jewelry, the standard
Ethylene Damage in Flowers and Plants
When it comes to common ailments and injuries affecting cut flowers and plants, an ounce of prevention is worth a pound of cure. These unfortunate flower conditions directly impact
Behind the Blooms on The Big Flower Fight
It’s been a decade since the last competitive floral design show made it to American television – the last being Logo TV channel’s The Arrangement. Many floral aficionados would argue that it’s been 10 years too long.
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AFE announces Upcoming Friends of Floral Reception at SAF
The American Floral Endowment (AFE) announces their upcoming Friends of Floral Reception in Phoenix, Arizona on Thursday, September 7th, from 6:00 – 7:30 pm, in conjunction with the SAF 2023 Annual Convention. Full Press Release Below FOR IMMEDIATE...
Modern Design Techniques from AIFD 2023 Symposium
A wonderful recap of design techniques seen in Chicago earlier this month at AIFD Symposium. Full Article Below Source Flowerpowerdaily 5 Modern Design Techniques from AIFD 2023 Symposium By Jill Brooke Superstars of the floral world gathered in Chicago this month for...
Alfresco Flowers
Tips and tricks for executing beautiful outdoor floral décor By Nita Robertson, AIFD, CFD Patience Pickner AIFD, Inspired Design Retreat Photo by Amy Oden Live floral décor for outdoor events enhances the natural beauty of the surroundings, beautifying any space and...
AIFD Announces New Inductees at GROW Symposium in Chicago
The American Institute of Floral Designers (AIFD®) proudly announces the induction of its newest members during the prestigious GROW Symposium held in Chicago, IL, July 1-6, 2023. Congratulations to all of the newly inducted AIFD members! Full AIFD Press Release Below...
Proflora celebrating it’s 30th anniversary
Don't miss Proflora 2023! This year, they will celebrate their 30th anniversary, and the show will take place in Bogota, Colombia, from October 4 through 6th. Attendees will be amazed by the diverse flowers and foliage, showcasing an exquisite tapestry of colors,...
Flower Power Daily’s Jill Brooke Wins 2023 AIFD Merit Award
Every year at the annual Symposium, AIFD® recognizes industry professionals with several awards. We are excited to celebrate Jill Brooke founder of Flower Power Daily, on her win of the 2023 AIFD Merit Award. Jill's love and passion for flowers reflects in her...
Society of American Florists to Induct 26 AAF and PFCI Honorees
Seventeen professionals will be inducted into the American Academy of Floriculture (AAF), and nine professionals will be inducted into Professional Floral Communicators – International (PFCI) during the Stars of the Industry Awards Dinner at SAF Phoenix 2023, the...
AIFD Symposium “Grow” was Blooming in Chicago last week
By Nita Robertson AIFD, CFD The American Institute of Floral Design hosted its yearly symposium at the Chicago Hilton from July 1-6th. It was an amazing display of professional floristry at its best! The event provided world-class floral design education and...
“Best in Blooms” Winner and Finalists
Meet the winner and finalists in the “Certified American Grown” edition of FR’s flower design contest. By Nita Robertson, AIFD, CFD Sponsored by Certified American Grown Florists’ Review is delighted to present the winner and finalists in our latest...
