Rosaprima wins “Best in Show”
Rosaprima is proud to announce that they have won “Best in Show” at the 2025 SAF...
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Author: Jules Lewis Gibson
Florabundance Featured on National TV
Carpinteria’s Florabundance Featured on National TV in World’s Greatest!… Carpinteria-based...
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Two Alexandra Farms Garden Rose Varieties Earn Ribbons
Two Alexandra Farms Garden Rose Varieties Earn Ribbons at SAF’s 2025 Outstanding...
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Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business
Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...
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Roselily: A Double Bloom That Doubles Your Design Potential
For florists, innovation often begins with the flowers themselves. The Roselily—a groundbreaking...
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Extending the Vase Life of Gerbera Flowers with Silver Nanoparticles
A team of researchers at Bangladesh Agricultural University (BAU) has discovered an innovative way...
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Holiday Décor with Ribbon: What’s Trending
Sponsored by Reliant Ribbon Trending Uses for Ribbon in Holiday Decorating: Seasonal porch and...
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Let’s Rally Together!
Your Chance to Win BIG & Support Our Industry! Your Chance to Win Big is Here! We’re...
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The Beauty of the Black Dahlia
The Black Dahlia flower embodies a rare blend of beauty, depth, and story. Though no dahlia is...
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Eight Gift-worthy Books Your Store Needs
By Jill Brooke Summer’s heating up—and so is the book scene. While your customers are chasing...
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Proflora 2025: Explore. Connect. Experience the Magic.
Every two years, Bogotá transforms into the heart of the global floral industry—and in 2025, that...
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That Flower Feeling Appoints New Board Members
San Marcos, CA – That Flower Feeling, the digital-first marketing association dedicated to making...
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