
“Where flowers bloom,
so does hope.”

Hawaii Orchid Opulence
In 2018, Alison Grace Higgins, of Grace Flowers Hawaii in Honokaa, Hawaii, and her team created stunning male and female garments for American Flowers Week to highlight the vibrant
Washington Designer Dahlias
Sarah Pabody, of Triple Wren Farms, lives and breathes Dahlia at the farm she operates with her husband, Steve Pabody, in the northwest corner of Washington State. As a farmer-florist, she also runs Triple Wren Weddings,
Happy Canyon Florist
Whoever said “It takes a village” must have had Happy Canyon Flowers in Denver, Colo., in mind. This unique gift store boutique is a successful niche business model founded on out-of-the-box retail
Hope Holly Chapple
The message I have for our grieving industry is HOPE. Hope is all we have right now, and it is most certainly what we need. Our industry has suffered incredible financial loss. That loss is something we will
Alaska Peony Princess
Kim Herning, of Northern Lights Peonies in Fairbanks, Alaska, returns to share her second couture look expressing the unique character and beauty of the peonies she grows.
A Little Women Inspired Floral Story
In case you’ve missed the release of the film and have never had the time to read the book (make the time, by the way – it’s worth it!), Little Women is a classic story of four girls who were raised by their mother while their father
Flowers, Faces and Fashion
The playful and charming personalities that Tamara Hough posts on her Instagram feed (@morning.glory.flowers) capture the imagination as the perfect expression of American Flowers Week.
About American Flowers Week
American Flowers Week is the advocacy, education and outreach campaign produced by Slow Flowers Society and slowflowers.com. Learn more at americanflowersweek.com, where you can
Back To Nature
Now, more than ever, florists have an important story to share with their communities and customers. It’s all about connecting more deeply with mindful floral consumers, ones asking how their purchases support sustainable values.
Success through self-learning
There’s more than one path to becoming a professional florist. Some floral designers attend school to attain their floristry degrees while others may opt to earn professional credentials

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30% more flower shipments at PortMiami for Mother’s Day 2023
This Mother’s Day PortMiami received 943 shipments of fresh flowers during the six weeks before the holiday. This was 30% more than the 725 shipments received in the same period a year before. Full Article Below Source PortMiami shares stats: US (FL): "30% more flower...
Tips for Hosting a Floral Design Workshop
Floral workshops are one of the best ways to increase your sales and engagement. But what goes into that exactly? Here are five tips for planning, setting up, and delivering a profitable workshop. Full Article Below Source 5 TIPS FOR HOSTING A FLORAL DESIGN WORKSHOP...
Florist Spotlight: Carlos Muina
Carlos Muina is a renowned florist who is the Head Designer and Director of Petal Productions, a full-service floral design and event production company. Learn about his work on a Miami wedding with Rosaprima’s outstanding variety, RP Moab. Full Article Below Source...
The California Winery That Uses Flowers Instead Of Grapes
To this date, Free Range Flower Winery has produced wines made from lavender, marigold, rose, hibiscus, feijoa (pineapple guava flowers), red clover, and rose hips. Full Article Below Source The California Winery That Uses Flowers Instead Of Grapes BY CATHERINE...
U.S. Imports of Cut Flowers and Nursery Products Growth in 2022
In fiscal year 2022, the United States imported nearly $3.3 billion worth of cut flowers, plants, and nursery stock products from 81 countries. Full Article Below Source U.S. imports of cut flowers and nursery products grew to $3.3 billion in 2022 Fresh-cut flowers...
European Floral Art
Floral designs and text by Max Hurtaud Max Hurtaud Master Florist Brussels, Belgium maxhurtaud.com @maxhurtaud Photos by Gaziano Photography Brussels, Belgium @gaziano.photography Floral art never stops evolving, and from one country to another, it differs...
Enter Our July Best in Blooms Design Contest- American Grown Edition
Submission for the Florists' Review BEST IN BLOOMS July 2023 Contest Submit your entry below to become a semi-finalist in our BEST in Blooms July 2023 American Grown contest. Four semi-finalists will be chosen to compete in the finals, celebrating American Grown...
Ikebana: Having Its Moment
By Jill Brooke Ikebana, the Japanese art of flower arranging that emphasizes form and balance and dates back to the 7th century, seems to be having a moment. The style, which translates as “way of flowers,” instructs its devoted practitioners to follow strict rules:...
The Journey of Motherhood as a Florist
A note from Native Poppy's co-owners Natalie Gill and Meg Blancato about their motherhood journeys. Happy Mother's day to all of our florist moms. Full Article Below Source Natalie + Meg: On Motherhood May 05, 2023 A note from Native Poppy's co-owners Natalie Gill and...