
“Where flowers bloom,
so does hope.”

American Grown Flowers 2020 Field to Vase Dinner Tour
Here are the dates and locations for Certified American Grown Flowers 2020 Field to Vase Dinner Tour.
Jenny Thomasson, AIFD, PFCI, EMD; Jenny T Floristry; St. Louis, Mo.
Discover how floral artist extraordinaire Jenny Thomasson, AIFD, PFCI, EMC uses Instagram to promote her business and herself.
Dried Flowers Redux
Dried flowers are hot again, and they’re back in a big way. Meet several florists who are designing arrangements with them and growing them for today’s consumers.
Cultivated: The Elements of Floral Style
Christin Geall is a designer, writer, gardener and photographer whose work focuses on the intersection of nature, culture and horticulture.
Farmgirl Flowers’ Christina Stembel Speaks Out on How the PPP Failed Us
We're living in a time where small businesses all around us are permanently closing because they can't shoulder the financial burden of a sudden—and extended—closure. It's important to do whatever we can to keep our families, employees, customers, and ourselves safe...
American Floral Endowment Encourages Florists to Join National Campaign #GivingTuedayNow
The American Floral Endowment (AFE) is excited to announce a new online campaign, “Give Flowers on Giving Tuesday”– to encourage the gift of flowers, during the May 5th #GivingTuesdayNow event.
Andreia Boscato Muller, AIFD, FSMD
Florida floral designer Andreia Boscato Muller, AIFD, FSMD, shares what keeps her creatively inspired.
Donald Yim, AIFD, PFCI
Meet talented Canadian designer Donald Yim, AIFD, PFCI, and discover how it took only 30 years of hard work and perseverance to become an “overnight success!” [Read more …]
Book Review: The Earth in Her Hands and a Conversation with Author Jennifer Jewell
In her Book THE EARTH IN HER HANDS<,Author Jennifer Jewell spent one year conducting interviews with women who she calls “influencers who are creating change from the ground up.” Rich with personal stories and insights, Jennifer’s portraits reveal a devotion that transcends age, locale or background, reminding us of the profound role of green growing things in our world—and our lives. [More]
Wedding Wisdom
Smart and savvy tips for building your wedding business that you can put to work right now.

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Jet Fresh Flowers Expands Marketing Department
Jet Fresh Flower Distributors is pleased to announce the expansion of their Marketing Team. Fabulous Mimi Pacheco has been appointed as their new Marketing and Communications Specialist. Source: Jet Fresh Flowers Jet Fresh Flowers Expands Marketing Department Miami,...
Let Your Personality Bloom: Rosaprima Spray Roses
Rosaprima releases 11 new beautiful sprays rose varieties. They encompass a wide range of colors: hot pinks, lavenders, whites/creams, oranges, peaches, pinks, and yellows. I have seen them myself and they are gorgeous. Learn more about these beautiful new blooms...
Certified American Grown’s Field to Vase Dinner Returns to The Flower Fields in California
The annual Field to Vase Dinner will take place on April 20, 2023. This year's event promises to be even more spectacular than ever, featuring a farm-to-table dining experience with stunning tablescapes imagined by San Diego-based Native Poppy, all set amongst...
That Flower Feeling thanks Miley Cyrus for being the unofficial ambassador for flowers
Source: That Flower Feeling Press Release As per the lyrics of her now infamous song, Miley doesn’t need anyone to buy her flowers. So instead, That Flower Feeling thanked her with the next best thing: a defiant, Miley-inspired vase. Fallbrook,...
Bloomia Gets Big Honor
We are happy to report that Bloomia's CEO Werner Jansen, one of the nation’s sultans of tulips is getting recognized for his impactful work. Bloomia’s entire cut flower supply chain across all of Bloomia’s International growing operations – which encompasses farms in...
In Memory of Kate Hinish- The Flower Witch
Such beauty Kate Hinish created as the “Flower Witch.” In her 31 years she charmed so many and brought such joy through her special touch with flowers. Full Article Below Source Flowerpowerdaily RIP Kate Hinish – The Flower Witch and Talent By...
Instagram for Small Business
Tips for Success for using Instagram for any small business. Full Article Below Source Instagram for Small Business: Tips for Success for Any Business Written by: Albert de Venecia | Published: 25 March 2023 Building a legitimate Instagram...
Trend Alert – Red & Pink
Pink and reds are set to become a hot wedding trend for 2023, which is a welcome addition to the wedding flower color palette, traditionally dominated by white and blush tones. Full Article Below Source Alexandra Farms Trend Alert – Red & Pink Once considered a...
“Fresh as a Daisy?” May Now Mean Flirtatious and Naughty
Researchers at the University of Cambridge have discovered that resourceful little daisies in drought-filled South Africa are shifting their petals to look like lady flies in order to seduce male flies. Full Article Below by Jill Brooke Source Flowerpowerdaily “Fresh...