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florists review

Guided by Nature 

Korean floral design beckons tranquility in a hectic world.  By Bianca Bina  Spacious,...

2025 Holiday Trends

Big bows, bold blooms and vintage vibes capture the spotlight. By Kat Castagnoli, AIFD, CCF In a...

Seed Breeding for Healthy Resistance

Take an inside look at how a leader in breed development delivers innovation to the flower...

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

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from the magazine
Dried Flowers Redux

Dried Flowers Redux

Dried flowers are hot again, and they’re back in a big way. Meet several florists who are designing arrangements with them and growing them for today’s consumers.

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Florist Spotlight: Carlos Muina

Florist Spotlight: Carlos Muina

Carlos Muina is a renowned florist who is the Head Designer and Director of Petal Productions, a full-service floral design and event production company. Learn about his work on a Miami wedding with Rosaprima’s outstanding variety, RP Moab.  Full Article Below Source...

European Floral Art

European Floral Art

Floral designs and text by Max Hurtaud Max Hurtaud Master Florist Brussels, Belgium maxhurtaud.com @maxhurtaud Photos by Gaziano Photography Brussels, Belgium @gaziano.photography Floral art never stops evolving, and from one country to another, it differs...

Ikebana: Having Its Moment

Ikebana: Having Its Moment

By Jill Brooke Ikebana, the Japanese art of flower arranging that emphasizes form and balance and dates back to the 7th century, seems to be having a moment. The style, which translates as “way of flowers,” instructs its devoted practitioners to follow strict rules:...

The Journey of Motherhood as a Florist

The Journey of Motherhood as a Florist

A note from Native Poppy's co-owners Natalie Gill and Meg Blancato about their motherhood journeys. Happy Mother's day to all of our florist moms. Full Article Below Source Natalie + Meg: On Motherhood May 05, 2023 A note from Native Poppy's co-owners Natalie Gill and...

Carnations have made a comeback

Carnations have made a comeback

The market for carnations is still going strong, says Andres Toro of Colibri Flowers. This Colombian farm grows carnations and spray carnations since 1987 and is expanding year after year. Full Article Below Source Andres Toro, Colibri Flowers: “Carnations have made a...

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