
“Where flowers bloom,
so does hope.”

Global Trends in Floristry 2021
These top trends in the floral industry worldwide can provide inspiration for modifying your business and staying relevant to today’s consumers. By Kat Castagnoli, AIFD, CFD, CCF When you’re in the business of creativity, staying current on the latest trends can give...
Best in Blooms May 2021
Florists’ Review is thrilled to present the winner and the other three finalists in our new “Best in Blooms” contest series. Over 75 talented floral designers from across the country submitted photos of their floral design work for our jury’s consideration in this...
Smithers-Oasis Acquires Design Master
Big industry news announced today– Smithers-Oasis has acquired Design Master®, through an asset purchase. Florists around the world will undoubtedly be thrilled to have consistent access to Design Master's popular products again soon. Manufacturing issues have...
Best in Blooms Contest July 2021
BEST IN BLOOMS CONTESTWin a Florist Spotlight feature in Florists' Review magazine and have your work featured across all of our social media platforms, AND win a $500 credit with Certified American Grown partners AND $300 credit from Smithers-Oasis!!!! Floral...
Make Event Profits Pop Up
Discover how renowned L.A. event florist Shawna Yamamoto adjusted to 2020 event cancellations and kept revenue flowing with “Porch Parties.” It might be an idea you can use or adapt for your business. By Jennifer Howard Is your spring and summer event calendar...
Boutonnière On-Trend
By Jill Brooke, FlowerPowerDaily.com When The New York Times announced that flower brooches pinned on men’s lapels were becoming a fashion trend, many florists around the country shook their heads and thought, “We saw this coming.” After all, there has been such an...
Picture-Perfect Weddings of 2021
By Kat Castagnoli, AIFD, CCF For better or worse, 2020 profoundly changed the landscape of the wedding industry. But if there's one thing last year has shown us, it's that love doesn't stop for a worldwide pandemic – and neither do florists. For over two decades,...
The independent florists delivering cool and creative blooms in London
The independent florists delivering cool and creative blooms in London The capital’s floral industry is coming up roses, with a fresh bunch of creatives delivering impactful and design-led bouquets in and around the city 8 February 2021 | Ellen Millard Seasonal,...
Creative Idea’s for Mother’s Day and Beyond
Creative Idea's for Mother's Day and Beyond Celebrate Mother’s Day with unconventional flowers and fabulous floral delivery services from Tokyo to LA. Blooming marvelous Cover Flower arrangements by Hattie Molloy Nothing says ‘I love you’ quite like a bouquet of...
Get Great Reviews, Boost Your Brand
Get Great Reviews, Boost Your BrandBy Mechell Lord A review that talks about how great, professional or wonderful you are is OK but not great. You want stories that are all about your customers, not all about you. Customer stories drive revenue and leave prospective...

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1366 Flowers on Single Chrysanthemum At Longwood Gardens
Longwood Gardens’ world-famous Chrysanthemum Festival includes a Thousand Bloom Chrysanthemum this year. Amazing display of 1366 flowers on a single plant stretching more than 12 feet in diameter. Full Article Below: Source Flowerpowerdaily 1366 Flowers on Single...
New OASIS Forage Product Line Empowers Gardeners
Combining art and science, their new offerings empower gardeners with the resources and confidence to craft stunning designs using foraged florals and foliage. Full Article Below Source New OASIS Forage Product Line Empowers Gardeners...
Floratorium’s Carlos Franqui Chosen for Salon Art + Design
This year’s florist chosen by Flowerpowerdaily’s Jill Brooke for the prestigious Salon Art + Design show will be Carlos Franqui of Floratorium. The annual show returns to the Park Avenue Armory in New York City from November 9-13, 2023. Full Article Below. Source...
The Dreamy, Rose Filled World of Alexandra Farms
Experience the dreamy, rose-filled world of Alexandra Farms in this beautiful video. Full Article Below Source Alexandra Farms The dreamy, rose-filled world of Alexandra Farms Welcome to the dreamy, rose-filled world of Alexandra Farms. Our mission has always been to...
Trade Fair Aalsmeer and IFTF are Happening This Week
According to the organization, Royal FloraHolland, 600 exhibitors will be presenting their products and services, and over 20,000 visitors are expected to come to Aalsmeer this week. IFTF (International Floriculture Trade Fair) is also taking place from the 8th to...
Florverde Sustainable Flowers
By Nita Robertson AIFD, CFD I had the opportunity to learn more about Florverde on my recent trip to Colombia and I was very impressed with the impact they are making. Florverde® Sustainable Flowers (FSF) is an independent social and environmental standard which...
Christmas and Love Flower Show in Miami
By Nita Robertson AIFD, CFD Flowers of Colombia is hosting a free event in Miami on the 7th of November at the Hilton Garden Inn. Florists as well as event and wedding planners are invited to a free show presented by Flowers of Colombia. They have two fabulous...
Budapest’s Attila Nemeth Creates Memorable Pumpkin Art
Full Article Below Source: Flowerpowerdaily Budapest’s Attila Nemeth Creates Memorable Pumpkin Art By Jill Brooke We love exploring the world to find notable floral talents whose work stands out from the crowd. Attila Nemeth’s name was given to us by our...
White House State Dinner Designed by Bryan Rafanelli
The floral arrangements for the State Dinner with Australian Prime Minister Anthony Albanese and his wife was a sea of beautiful pastels. Full Article Below Source Flowerpowerdaily White House State Dinner Designed by Bryan Rafanelli By Jill Brooke The floral...