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florists review

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

Beyond the Bouquet

How florists are breaking the boundaries of personal flowers. By Molly Lucille Bridal bouquets...

Managing Mother’s Day

Make the most of this lucrative holiday. By Nita Robertson, AIFD Mother’s Day is just around the...

Remarkable Women in Floristry

Join Us in Celebrating International Women’s Day By Molly Lucille Every International Women’s...

26th Annual “Picture Perfect Weddings Contest”

By Nita Robertson, AIFD Sponsored by Alexandra Farms and Fitz Design For 26 years, florists have...

“Where flowers bloom,

so does hope.”

Lady Bird Johnson

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Question of the Month

Question of the Month

What are the most prominent trends or changes in the sympathy business you’re seeing in your area? How have these trends/changes affected or changed sales of flowers?

Building Corporate Business One Amazing Structure At A Time

Building Corporate Business One Amazing Structure At A Time

This new monthly column and corresponding video on floristsreview.com.com explores how talented owners of brick-and-mortar flower shops have become fi nancially and creatively successful. Each edition will feature a business owner/designer talking about how he or she is making his/her flower store deliver for customers, as he/she expands his/her floral art and provides financially.

Modern Sympathy

Modern Sympathy

The sympathy industry is experiencing rapid and drastic changes, and to survive and thrive in the sympathy flowers segment, you must stay aware of those changes and adapt your business to them. Here’s help.

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Instagram Star of the Month

Instagram Star of the Month

20 Questions with Floral Designer Sophie Powell 1. Where can people find you on social media? SP: Instagram @u.fl.o.sophie 2. Where are you located? SP: London, U.K. 3. What is your business name: SP: U.FL.O.—Unidentified Floral Object 4. Who is your favorite floral...

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