“Where flowers bloom,
so does hope.”
RECENT POSTS
On the Level with Neville
We’ve been getting it from all directions, what with COVID-19, droughts, mass murders, political unrest all over, tornadoes, earthquakes, floods and fi res—and then, of course, we had to hear that “murder hornets” are actually a thing! Frig, what’s a florist to do?
The Abundance of Coronavirus Recovery Funding
As Congress and other government agencies attempt to save different areas of the economy, all florists should understand the many resources available to help with their own recovery. Learn More…
Slow Flowers Journal
The spectacular new book from Debra Prinzing, Seattle-based author and founder of the “Slow Flowers Movement,” shines a light on the leaders, best practices, floral artistry and creative experiences that are changing the floral marketplace via locally and sustainably grown flowers.
Styled and Storied
The COVID-19 pandemic and its theme of survival and resilience clearly altered the 2020 wedding landscape. Like many professional florists, designers are juggling refunds, redesigns, rescheduled dates and more. Learn how this group has learned to innovate…
Collaboration in the Time of COVID-19
Five florists share how they’ve created relationships during the pandemic. Learn More…
Inside Chic Fleuriste
@Laura Draghici never dreamed that she would grow up to be owner of one of the most popular floral design studios in the country. Learn how she did it in this month’s Florist Profile.
Are 3-D Vases the Future?
At what point do flower shops start printing their own vases in house? With many reliable 3-D printers down to $300 anyone these days can set up a vase “factory” right in his or her own store. Learn more!
Jewel Tones
Autumn is full of jewel tones and layers of texture from berries, dried seed-heads and autumn foliage. Get inspired by this beautiful David Austin Roses styled shoot.
Worried Workers
Your success in the floral industry depends on your ability to light fires under anyone who seems to have exhausted his or her inner resources. How?
Tying the Knot in Fall and Winter
Fall and winter wedding dates have gained in popularity in recent years and with good reason. Florists have embraced these seasons, creating unforgettable designs.
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Grandtastic has a Unique Potential in the Gypsophila Market
At Muchflowers in Ecuador, gypsophila is one of their main crops.They are always looking to add new and improved varieties and several years ago, they started trialing with Grandtastic, bred by Selecta one. They have big plans of expansion in the next 5 years with a...
In St. Petersburg, local florists present an immersive flower exhibit
A group of local, independent female florists have come together in St. Pete's Florida to present “Bloomers,” an immersive exhibition of flowers, moody lighting, atmospheric sounds and even bubbles. Full Article Below Source In St. Petersburg, local florists present...
NEW Chrysanthemums By Suntory Flowers Coming in September
Suntory Flowers, the Japanese renowned pioneer in botanical research and innovation, proudly announces the launch of its stunning creation, the BluOcean Chrysanthemum. Check out the five new varieties hitting the market in September. Full Article Below Source BluOcean...
Vibrant Flower Installations Bloom From Unexpected Parts of New York City
Floral designer Lewis Miller transforms unexpected corners of the metropolis into colorful gardens. These installations are part of an ongoing project called Flower Flash, in which Miller adds vibrant blooms to specific sites for just a couple...
The 6 Best Color Palettes for a September Wedding
Suitable color combinations for a late summer or early fall weddings and events. Full Article Below Source Brides.com The 6 Best Color Palettes for a September Wedding The experts share a range of suitable color combinations for a late summer or early fall affair....
Suntory Flowers Launches “BluOcean” Chrysanthemum in North America
BluOcean Chrysanthemums come in mesmerizing shades of violets and blues, resulting from a groundbreaking collaboration between Suntory Flowers, Suntory Global Innovation Center and Japan's National Agriculture and Food Research Organization (NARO). Full Press Release...
Danziger Open Days to Focus on Fashion
Danziger's Chrysanthemum Open Days 2023 will be all about fashion, with an atmosphere that promises to be nothing short of creative and inspiring. The annual event will be held in Vereda Pontezuela, Colombia, from August 28 to September 1. Full Article Below Source...
The Art of Floral Arrangements
Floral arrangements are special in our lives, adding beauty, vibrancy, and a touch of nature’s elegance to any space. The carefully chosen colors, textures, and forms of the flowers work harmoniously to create an ambiance that uplifts spirits, evokes nostalgia, or...
Edible Flowers to Elevate Your Cocktail Creations
Transform and elevate your drinks with vibrant blooms like lavender, hibiscus, and rose petals. Full Article Below Source 7 Edible Flowers to Elevate Your Cocktail Creations Elevate cocktails with delightful flair: 7 edible flowers. Transform drinks with vibrant...
