
“Where flowers bloom,
so does hope.”

Falling into Flowers
Falling into Flowers: A Step-by-step Guide to Today’s Modern Wedding Business by @Alison Ellis. Learn More…
A Winter’s Tale
@David Austin Roses takes us on a white winter wedding classic tale, and although Winter Weddings may be considered minimalist by some, it can be truly overflowing with style and character. Learn more…
10 Fun and Stylish Must-haves for This Holiday Season
Our editor’s picks for 10 items to compliment your Holiday arsenal!
Flower Arranging
This brand-new, completely redesigned volume of Flower Arranging builds on the original best-selling edition, which has been the ultimate and preeminent book of basic floral design instruction in the world since 2007. Learn more…
Sympathy Reimagined
With strict limitations in place as a result of COVID-19, the sympathy flower business has changed dramatically. Gone are the days of large church services, gravesite gatherings or celebrations of life. They’re now replaced, largely, by Learn More…
On the Level with Neville
We’ve been getting it from all directions, what with COVID-19, droughts, mass murders, political unrest all over, tornadoes, earthquakes, floods and fi res—and then, of course, we had to hear that “murder hornets” are actually a thing! Frig, what’s a florist to do?
The Abundance of Coronavirus Recovery Funding
As Congress and other government agencies attempt to save different areas of the economy, all florists should understand the many resources available to help with their own recovery. Learn More…
Slow Flowers Journal
The spectacular new book from Debra Prinzing, Seattle-based author and founder of the “Slow Flowers Movement,” shines a light on the leaders, best practices, floral artistry and creative experiences that are changing the floral marketplace via locally and sustainably grown flowers.
Styled and Storied
The COVID-19 pandemic and its theme of survival and resilience clearly altered the 2020 wedding landscape. Like many professional florists, designers are juggling refunds, redesigns, rescheduled dates and more. Learn how this group has learned to innovate…
Collaboration in the Time of COVID-19
Five florists share how they’ve created relationships during the pandemic. Learn More…

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The 6 Best Color Palettes for a September Wedding
Suitable color combinations for a late summer or early fall weddings and events. Full Article Below Source Brides.com The 6 Best Color Palettes for a September Wedding The experts share a range of suitable color combinations for a late summer or early fall affair....
Suntory Flowers Launches “BluOcean” Chrysanthemum in North America
BluOcean Chrysanthemums come in mesmerizing shades of violets and blues, resulting from a groundbreaking collaboration between Suntory Flowers, Suntory Global Innovation Center and Japan's National Agriculture and Food Research Organization (NARO). Full Press Release...
Danziger Open Days to Focus on Fashion
Danziger's Chrysanthemum Open Days 2023 will be all about fashion, with an atmosphere that promises to be nothing short of creative and inspiring. The annual event will be held in Vereda Pontezuela, Colombia, from August 28 to September 1. Full Article Below Source...
The Art of Floral Arrangements
Floral arrangements are special in our lives, adding beauty, vibrancy, and a touch of nature’s elegance to any space. The carefully chosen colors, textures, and forms of the flowers work harmoniously to create an ambiance that uplifts spirits, evokes nostalgia, or...
Edible Flowers to Elevate Your Cocktail Creations
Transform and elevate your drinks with vibrant blooms like lavender, hibiscus, and rose petals. Full Article Below Source 7 Edible Flowers to Elevate Your Cocktail Creations Elevate cocktails with delightful flair: 7 edible flowers. Transform drinks with vibrant...
Sustainable Reuse of Wax into Curated Candles
Chandlerie is a B2B wholesale candle company located in Denver, CO. whose niche is the special events industry. The company's mission is to upcycle as much event waste wax as possible. Full Article Below Source Sustainable Reuse of Wax into Curated Candles Get to know...
Alexandra Farms Earns Carbon Neutral Certification
As active participants in the remediation of carbon emissions, Alexandra Farms has been awarded the Carbon Neutral International Standard Certification from United Nations Climate Change (UNFCCC). Full Article Below Source Alexandra Farms Expands Sustainability...
Instagram Trends
Explore eight important Instagram trends and how to use them to market your beautiful blooms. Full Article Below Source 8 KEY 2023 INSTAGRAM TRENDS JULY 17, 2023 RIO ROSES SOCIAL MEDIA Instagram marketing is a florist’s dream with its beautiful visuals,...
Interflora Creates The Beequet to Counter Bumblebee Crisis
Interflora is countering the dramatic decline in bumblebee numbers with a unique bee-friendly bouquet. The Beequet will be exclusively showcased at next month’s Interflora World Cup, and is comprised of flowers that provide the highest nectar and pollen counts. Full...