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Guided by Nature 

Korean floral design beckons tranquility in a hectic world.  By Bianca Bina  Spacious,...

2025 Holiday Trends

Big bows, bold blooms and vintage vibes capture the spotlight. By Kat Castagnoli, AIFD, CCF In a...

Seed Breeding for Healthy Resistance

Take an inside look at how a leader in breed development delivers innovation to the flower...

Decking the Halls for Profit: How Florists Can Build a Holiday Installation Business

Every year, offices, hotels, and retail spaces scramble to transform their interiors for the...

“Green” Weddings

These florists inspire us to adopt more eco-friendly and sustainable practices for wedding...

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from the magazine
A CRISIS FOR THE FLORAL INDUSTRY

A CRISIS FOR THE FLORAL INDUSTRY

Attracting young workers to careers in the floral industry, and retaining them, is a growing problem in all sectors. What’s at the root of the problem, and how do we fix it? By Andrew Joseph For many younger and/or recently graduated people, working in the floral...

Master Your Fall Flower Potential

Master Your Fall Flower Potential

Care and handling tips for 10 of the season’s most spectacular flowers. By Tonneli Grüetter Use these tips and tricks to make your inventory of autumn flowers last longer and shine brighter. This harvest season, you will see new cut flower varieties rise above the...

Wreaths For Every Occasion

Wreaths For Every Occasion

With Interest in Wreaths Exploding, Discover the Latest Trends in this Category of Floral Design By Tonneli Grüetter The wreath business is big. But has your business fully tapped into this a booming niche? From easy-selling dried wreaths to the heartfelt floral...

Best in Blooms

Best in Blooms

“Best in Blooms” Meet the finalists and Winner in the September edition of Florists’ Review’s bimonthly flower design contest. By Nita Robertson AIFD, CFD Florists’ Review is excited to present the finalists in our September “Best in Blooms” flower design...

Which Website is Best for My Flower Shop?

Which Website is Best for My Flower Shop?

How to choose, build or upgrade a site that will be perfect site for your business. By Alex Frost Every week, this is, by far, the most common question we receive at QuickFlora from flower shop owners and managers. We wish there was a quick and easy answer to this...

Houseplant Boom

Houseplant Boom

Houseplant Appeal Grows with Younger Generations Millennials and multi-generation businesses are key factors for increased houseplant sales. By Brenda Silva Millennials and the oldest third of Generation Z are key demographics spurring the demand for houseplants, and...

Flower Photography Guide

Flower Photography Guide

Documenting your fabulous floral designs in photos is becoming increasing important for your marketing efforts. Here are nine tips for taking better flower photos. By Tonneli Grüetter The global cut flower industry is expected to grow to more than $49 million in...

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Centerpiece Innovation

Centerpiece Innovation

  "With its lightweight and reusable components, this texturally complex composition introduces a concept with versatility and limitless applications" MATERIALS ‘Edith’ (Auspluto) and ‘Juliet’ (Ausjameson) David Austin English Garden Roses (Rosa hybrida) from...

Bag in Bloom

Bag in Bloom

  "Texturally contrasting elements overflow from a clever novelty Mother’s Day design" MATERIALS Dendrobium phalaenopsis ‘Triple Fantasy’, kangaroo paws (Anigozanthos flavidus), Persian buttercups (Ranunculus asiaticus), pincushion flowers (Scabiosa atropurpurea...

Artsy Accessory

Artsy Accessory

  "Miniature moth orchids and foam triangles combine to form a contemporary floral necklace" Think outside the jewelry box! This simple yet sophisticated statement piece is well-suited for modern brides, art lovers and fashion trendsetters alike. Its high-end optics...

Trending Now

Trending Now

  "Moth orchids fused with gold textural leaves forms stylish wearable accessories" MATERIALS Moth orchid (Phalaenopsis amabilis), flaming Katy (Kalanchoe blossfeldiana), tutsan (Hypericum androsaemum), broom (Genista spp.) and succulent (Echeveria agavoides ‘Purple...

Rock the Boat

Rock the Boat

  "A modernistic centerpiece, with ebb and flow, to disrupt conventional thinking" To appeal to consumers who look to you for things contemporary and creative, artistic and avant-garde, this unconventional composition is both a show-stopper and conversation-starter....

Butterflies and Blooms

Butterflies and Blooms

  "Nothing says spring has sprung like nature’s choreography of butterflies dancing with newly opened blooms."  MATERIALS Windflowers (Anemone coronaria) from The Sun Valley Group; anglojap yew (Taxus x media) and 3” butterflies on wires from suppliers of your choice;...

Creative Conductivity

Creative Conductivity

"Floral electricity sparks a modern aesthetic with an eclectic fl ower combination grounded in copper-footed tubes" MATERIALS Moth orchids (Phalaenopsis amabilis), callas (Zantedeschia aethiopica), tulips (Tulipa hybrida), pencil tree (Euphorbia tirucalli), false...

Standing Ovation

Standing Ovation

  "Blooms rise from a eggshell-mosaic ovoid and redefine standing bouquets of yesterday" Inspiration meets imagination as Phalaenopsis orchids, roses and much more appear almost hatched from a unique and highly texturized eggshell structure that hides mechanics and is...

Bulb Flowers

Bulb Flowers

  "Blending nontraditional botanicals and hues can create a modern aesthetic for fall and winter weddings"  Basic This hand-tied bouquet utilizes an armature (cage structure) formed of Oasis Florist Netting as its core mechanic. Bouquets for fall weddings don’t have...

floral news
Flowers Rock The GRAMMYs!

Flowers Rock The GRAMMYs!

The entire red carpet was in flower, thanks to botanical artist Tu Bloom and his design team. This was the fifth year Suntory Flowers partnered with Bloom. New this year, were BluOcean chrysanthemums from the Florigene division in South America. Bloom and his team...

FloraCraft Releases Two New Products

FloraCraft Releases Two New Products

Noting a rise in the popularity of bottle and mug bouquets on social media, especially on TikTok, the FloraCraft design team developed FloraCheers!® Bottle Bouquet Rings and Cup o' Cheer® Mug Plugs. to make these viral ideas easier for anyone to create. Full Article...

Sun Valley Shares Valentine’s Day Update

Sun Valley Shares Valentine’s Day Update

Bill Prescott, Director of Sales and Marketing at Sun Valley Floral Farms, reports strong sales, particularly for tulips, lily, and Iris this Valentine's Day season. See Full Article Below Source Floraldaily.com Bill Prescott, Sun Valley Floral Farms, gives...

International Gerbera Month

International Gerbera Month

Gerbs are perfect for International Women's Day, Spring, and all the spring holidays," says Ryan Black, Marketing Director at Jet Fresh Flower Distributors. Jet Fresh Flowers is gearing up for a season filled with color, creativity, and exclusive offers. Source: Press...

LED Candles VS. Real Candles

LED Candles VS. Real Candles

Learn more about the pros and cons of real candles verse LED options. Full Article Below Source Jamali Garden Supplies Blog LED CANDLES VS. REAL CANDLES: WHICH IS BEST FOR A WEDDING? Candles are a vital feature of wedding decor, adding to the mood and creating an...

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