“Where flowers bloom,
so does hope.”
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Home Decor Trends
ONE WAY TO KEEP YOUR CUSTOMERS EXCITED ABOUT YOUR STORE IS TO DISPLAY PRODUCT REFLECTIVE OF CURRENT TRENDS, ESPECIALLY IN HOME DÉCOR. LET THIS ARTICLE BE YOUR GUIDE. By Jennifer Howard Keeping your floral designs relevant to home décor trends keeps customers tuned in....
Alexandra Farms 2021 Winners of the Garden Rose Design Contest
2021 “Garden Rose Design Contest” Winners Alexandra Farms’ fourth-annual contest generated excitement around the world, drawing nearly 200 entries from 135 designers in 22 countries! By David Coake For the fourth consecutive year, Alexandra Farms—the premier...
Showing Off for ShowHouses- How Designers Can Get Their Work Into Designer Show Houses
By Jill Brooke Although flowers enhance any room with pizzazz and personality, that is not the focus for Steven Mandel. Like a Dumbledore-like wizard from Harry Potter movies, Mandel is busy fielding calls and conjuring possibilities for award-winning decorators...
Best in Blooms Contest September 2021
BEST IN BLOOMS September CONTEST Win a Florist Spotlight feature in Florists' Review magazine and have your work featured across all of our social media platforms, AND win a $250 credit with Melrose International AND $250 credit from Alkavat!!!! Submit your entry...
Industry Events Are Blooming Again
Three recent floral events were among the first of many more to come.By David Coake It’s finally happening! Floral industry conventions, trade shows and workshops—and public flower shows, too—are getting back on the calendar for 2021 and beyond. The events showcased on...
Autumn Weddings CONTEST
Show Off Your AUTUMN WEDDINGS According to The Knot and WeddingWire, October and September are the most popular months for weddings (No. 1 and No. 2, respectively), surpassing June (No. 3) for the past several years! So, we’d love to see your fall wedding work—and...
Procrastinator’s Guide
Tips for beginning projects that might seem overwhelming or that you don’t know how to do or want to do. By Cara Brook Download Our WorksheetFrom my years of experience as a professional organizer, there are three basic reasons people procrastinate: The task is way...
Summer 2021 Market Report
Against the backdrop of a dynamic city with world-class dining, accommodations and recreational opportunities, Las Vegas Market elevates the “see it, touch it, feel it” product experience to new heights, allowing buyers to create retail environments that inspire...
A Florist’s Guide to Edible Flowers
By Tonneli Grüetter From urban culinary hot spots such as New York City’s Il Fiorista (a restaurant, floral boutique and education center) to flower-laden cakes appearing in summer weddings, the edible flower trend is here to stay. While many of us already know the...
July 2021 “Best in Blooms” Winner
Meet the winner and other finalists in FR's new bimonthly flower design contest. Florists’ Review is excited to present the finalists in the second installment of our new “Best in Blooms” contest series—the theme of which is “The Great Gatsby.” More than 70 floral...
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Ribbons Rethought
"Luxurious fabrics accentuate a wintry wreath, complementing its organic vibe" You get once chance to make a first impression! Even more reason to keep fresh and organic wreaths at the ready for clients’ homes and office entryways throughout the year. While the...
Organic Balloon Décor
"Untethered creativity and metallic balloon finishes lift décor potential to higher style and levels" Ready to raise the wow-factor bar on event décor? Let your imagination take flight from a stunning sculptural balloon statement piece fit for any boardroom,...
Spring Anticipation
"Flowers and foliage among nestled eggs capture spring’s sense of renewal. Floral design and photos by Lori McNorton"This creative design is a visual elixir for those yearning for the next warmer season and LEARN HOW the flowers and foliage happily signal its arrival....
Berried in Snow
"Warm the senses with snow-dusted flowers and foliage in a wintry centerpiece that appears frozen in time." Materialspray roses (Rosa spp. ‘Snow Flake’) from Rio Roses/Equiflor; beautyberry/French mulberry (Callicarpa americana), Brunia albiflora, Cyclamen spp.,...
Up for the New Year
"Beautiful blooms burst from subdued tree bark like floral confetti from a vertical free-form design. " MaterialDahlia ‘Café au Lait’, windflowers (Anemone coronaria), spray roses (Rosa spp. ‘Bubbly’), love-lies-bleeding/tassel flower (Amaranthus caudatus),...
Toasting a Design Classic
"Intoxicating beauty rises from a champagne bucket of garden roses,Hydrangea and more in a stunning garden-style arrangement." MaterialPanicle Hydrangea (H. paniculata ‘Limelight’), ‘Café au lait’, peach and burgundy Dahlia, ‘Candlelight’ and ‘Juliet’ garden roses...
LED Candles VS. Real Candles
Learn more about the pros and cons of real candles verse LED options. Full Article Below Source Jamali Garden Supplies Blog LED CANDLES VS. REAL CANDLES: WHICH IS BEST FOR A WEDDING? Candles are a vital feature of wedding decor, adding to the mood and creating an...
More consumers planning to give flowers for Valentine’s Day
When talking about flowers and comparing it with last year, they are still ranked third on the list of top gifts, and this year, even more respondents are planning to give flowers, 38% (instead of 37% in 2023). Valentines Day design by Beth O'Reilly Full Article Below...
Four Simple Steps for Long-lasting Valentine’s Day Roses
By Terril A. Nell, Ph.D., AAF Research Coordinator at the American Floral Endowment (AFE) Professor Emeritus of Floriculture at the University of Florida Americans celebrate Valentine’s Day with gifts of flowers, candy, cards and more, creating the largest retail...
Selecta One Announced Acquisition of Moraglia Breeding FV
The acquisition includes the complete breeding program of carnation cut flowers and other related species from dianthus family. Carlo Moraglia will not only bring his breeding expertise to the team, but will also play a crucial role in facilitating a seamless...
Captivating and Rare Orchids To See at Flower Festivals
There are so many enchanting and unusual orchids to explore. Full Article Below Source Flowerpowerdaily Captivating and Rare Orchids To See at Flower Festivals By Jill Brooke With orchids, it’s all about the lips. Colorful, luscious, and beautiful are the ones...
DUOlogue 2024
European Master Certification invites retail florists to join DUOlogue 2024, a 3-Day Intensive Workshop followed by an Exclusive Demonstration in the vibrant city of Miami, Florida. Full Article Below Source DUOlogue 2024 Floral Design Floral...
2024 Floral Industry Events Calendar
The 2024 Floral Industry Events and Floral Conventions Calendar, another industry collaboration brought to you by Above All Flowers & New Bloom Solutions, has been officially released. Full Article Below Source 2024 Floral Industry Events Calendar Released by...
Tips to Help You Find and Keep Great Staff
One of the biggest challenges in running a successful floral business is attracting and retaining talented staff. To help you succeed in this area, here are ten tips Human Resources experts have found successful. Full Article Below Source 10 PROVEN TIPS TO HELP YOU...
Unveiling the Sweet Symphony of Floral SEO Magic
In this guide they explore the importance of a SEO strategy in the floral industry. Full Article Below Source Blossoming Success: Unveiling the Sweet Symphony of Floral SEO Magic In the enchanting world of flowers, where each bloom whispers tales of beauty and...
